What’s New In Search – Presentation at the CIM’s Cambridge Digital Marketing Conference 2015

Fresh from the CIM’s 9th annual Cambridge Digital Marketing Conference,  Anicca MD, Ann Stanley’s Presentation on ‘What’s New in Search Marketing’ is available to download.

In this presentation Ann goes through the most important new features available in the digital marketing landscape. She discusses the impending Google algorithm updates and shows you how to not only access, but make real use of the  “not provided” keyword data. Key topics from the presentation are:

  • An overview of the digital marketing landscape in 2015
  • Recent updates to the Google algorithm and how to avoid being penalised
  • Essential tools and techniques to help you carry out your own effective SEO campaign
  • Sofa.com case study using SEO Monitor to reveal “not-provided” key phrases (the full case study can be found here)

Click on the link below to download the full document.

What’s new in search – CIM Cambridge June 2015

 

If you’d like help with updating your Paid, Owned or Earned marketing campaigns, please email enquiries@anicca.co.uk or call the office on 0116 298 748.  Alternatively call Ann Stanley on 07930 384443 (8am – 7pm week days).


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Client Services Manager