Anicca Digital – AdWords Recruitment Bootcamp

We are looking to train our next generation of AdWords Account Managers to join our digital agency based in the heart of Leicester city.  We are looking for new PPC marketing executives to join our fast growing paid media team.  This is a fast track program – with performance reviews every 3 months, regular pay rises and promotions leading to Senior Account Executive within 9…
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Anicca Is Delighted To Become A Blog Partner For The Data Driven Business Event

Anicca is delighted to become a blog partner for the Data Driven Business Event in October of this year. It combines 5 parallel conference tracks, 50+ sessions, 60+ speakers, 20+ sponsors, 3 workshops and unlimited networking opportunities all within two days! Conversion Conference, eMetrics Summit, Predictive Analytics World and, for the first time in London,…
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‘A little bit of I and an extra sprinkling of you’ …a few sweet treats from the Content Promotion Summit

If you are in the know when it comes to the content and content marketing world, it is highly likely that you will have heard of the Content Promotion Summit that has been taking place over the last couple of weeks. If not, worry not. Hosted by Cody Lister, blogging enthusiast and avid content promoter,…
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Google Shopping Latest – Showcase Shopping Ads

It’s that time again Google has got itchy feet, cue there latest update… ‘Showcase shopping ads’. So what do these ads entail and how might they affect your campaign? Firstly it’s worth noting that this new ad format will only be triggered for broad, non-branded product searches such as ‘women’s shoes’ or ‘makeup brushes’. These…
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‘Writing is dead’ says Facebook

In a recent article that appeared on my Twitter feed,  Ann Handley, esteemed content marketing expert and Chief Content Officer at Marketing Profs, talked about how Facebook has recently declared the death of online written content, or rather predicting it will dead be very soon. And I wholeheartedly agree with Ann. Scaremongering much? Whiff of…
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