25th July 2018 by Katie Smith
As the world of social media continues to grow even larger, there is no sign of it slowing down. With social media becoming such a critical part of a brands marketing strategy, it’s important to maximise how you use it. There are hundreds of tools available online to assist with this activity but...

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19th June 2018 by Katie Smith
We’ve seen a lot of new features appearing across social media in June and we’re only half way through the month! So, we thought it was time for a quick round up… 1. Shopping Tags in Instagram Stories Shoppable Instagram posts have been available in the feed for a little while but shopping...

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24th May 2018 by Katie Smith
Instagram has 500 million active users which makes it an attractive resource for your business. We are all aware that social media can require both time & money, both valuable resources to your business. However, can you afford to not tap into that potential audience waiting for you? This...

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26th April 2018 by Bakti Jethwa
GDPR has been the marketer’s buzzword over the past few months, but what impact will it have on social media? Unless you’ve been living under a rock, every marketer will know that the new General Data Protection Regulation (GDPR) is fast approaching. It has left many marketers concerned about...

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21st March 2018 by James Dixon
After a year-long trial in the US, Instagram has enabled its Shopping features in the United Kingdom. The new features allow approved businesses to overlay virtual price tags onto products in their posts. Shoppers can tap these tags to get product information without leaving their Instagram feed....

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23rd January 2018 by Jess Harvey
Facebook wishes to de-clutter people’s new feeds and prioritise the posts from friends and family whilst showing significantly fewer organic posts from commercial organisations.  Since Facebook’s big announcement on removing organic posts out of news feeds, this has inevitably caused...

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19th January 2018 by Katie Smith
Social Media provides your business with access to millions of potential customers. However, it also provides customers with easy access to your business. Users now have 24/7 access to their favourite brands on Social Media. Source: www.socialmediatoday.com Social Media puts customer service in the...

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19th January 2018 by Katie Smith
What are UTM codes and why should you use them? A UTM code is a simple piece of code that you place at the end of a URL to track where your website traffic is coming from. This piece of code is used by Google Analytics to categorise where the visitor has come from, the...Read more »...

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