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InOrbit 2019 – Introduction to Shopping Ads – presented by Ann Stanley

Written by Ann Stanley on 15th March 2019

Ann Stanley was amongst a great line-up of international speakers at InOrbit 2019 in Slovenia. Her presentation was an Introduction to setting up and using Shopping Ads:

  • Introduction to Shopping ads and product listing ads (PLA’s)
  • Merchant Centre and Shopping feeds
  • Shopping Ads Hierarchy
  • Optimisation and Bidding options
  • Remarketing options for Shopping Ads
  • Smart Shopping ads and other shopping ad formats

You can download the slides from the following link: