22nd March 2017 by Holly Kelly
Over the last few weeks there have been several high-profile brands pulling their ads from Google, particularly YouTube and the GDN. This is as a result of their ads appearing against content that does not align with their brand values. Fears ran high that ads were appearing against extremist...

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23rd February 2017 by Akhil
In the Digital Marketing world, 2016 was the year of the mobile. Last year, 71% of UK adults used a mobile or smartphone to access the internet, compared to a mere 40% on desktop (Information-Age.com). Whether you like it or not, 2017 still belongs to the era of the smartphone, and it doesn’t...

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8th May 2015 by Ann Stanley
Ann Stanley was asked by to present a webinar on Google Shopping ads for SEMrush – a leading provider of competitive intelligence tools for search and display marketing.  You can link through to the video of the hour long seminar on the 7th May 2015, or download the presentation from...

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1st October 2014 by Ann Stanley
Ann Stanley presented this workshop at the Ecommerce Expo on the 1st October at Olympia, London. She starts by presenting data on online ad spend, the importance of search and mobile. Then she runs through a all the algorithm changes in Google and other updates, before doing a similar summary of...

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