23rd May 2018 by Neil Hannam
Determining the cost of SEO is minefield! Whilst cost shouldn’t be the primary deciding factor in choosing your SEO agency, it is a key consideration. With prices being quoted at an hourly or daily rate as well as monthly retainer rates and one-off project prices, even comparing costs can be...

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4th April 2018 by Neil Hannam
93% of all online experiences start with search engines. If you haven’t optimised your website, you will struggle to rank in search results. So, the big question is, how do you improve your positions and click through rate from search results pages? 1. Choose Relevant Keyphrases Before you can...

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3rd April 2018 by Neil Hannam
Why is content marketing important? As a fast growing and highly effective marketing channel, businesses that have adopted a strategic approach to content marketing have reaped the benefits by consistently producing content that entertains, informs, solves problems or persuades their audience....

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27th March 2018 by Neil Hannam
Yesterday Google took to their Webmaster Central blog and announced it was starting to roll out mobile first indexing after more than eighteen months of testing and experimentation. In short, where Google has previously crawled and indexed the desktop version of your website, it will now use the...

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30th January 2018 by Brad Longman
Google has been beta testing a new version of Search Console for a little while, Google granted a sample of users access to the new beta version. The exciting news is that Google has now enabled access to this beta version to all Search Console users, so we can give you a sneak preview of...

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23rd February 2017 by Akhil
In the Digital Marketing world, 2016 was the year of the mobile. Last year, 71% of UK adults used a mobile or smartphone to access the internet, compared to a mere 40% on desktop (Information-Age.com). Whether you like it or not, 2017 still belongs to the era of the smartphone, and it doesn’t...

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1st October 2014 by Ann Stanley
Ann Stanley presented this workshop at the Ecommerce Expo on the 1st October at Olympia, London. She starts by presenting data on online ad spend, the importance of search and mobile. Then she runs through a all the algorithm changes in Google and other updates, before doing a similar summary of...

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