Advanced Google Ads techniques – how and when to use Smart Ads (16th October)

16/10/2020

In this webinar we Dan Allen show us how and when to use Smart Ads in paid search (Google Ads or pay-per-click).  These more advances PPC techniques, allow the user to gain a competitive advantage, particularly when compared to using standard text ads.

Agenda

  • The basics
  • Types of Smart Ads
  • How to Create Smart Ads
  • Dynamic Keyword Insertion
  • IF Function Ads
  • Countdown Ads
  • Ad Customisers
  • Using Ad Customisers

Download the PDF