Retention Tactics

Retain clients and improve sales with our targeted digital marketing strategies.

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What are retention tactics?

Retention tactics are digital marketing techniques designed to reduce customer churn, develop long-term relationships, and drive sales. We have created a specialised system of training techniques and services to help you form stronger connections with clients and convert more frequently.

To achieve these ends we have developed key email marketing automation as well as remarketing (in paid social and paid search) tools that track sales and send out tailored content to drive enquiries, relationship development, and ultimately sales.

Retention services and training

Our services include marketing techniques, such as email marketing, paid remarketing strategies and direct marketing. We also include some of the operational aspects and business models used to maximise lifetime value; including customer services, building online customer communities, creating VIP clubs/loyalty cards, subscription models, automatic contract renewals, and encouraging reviews.

While working with us you’ll also learn about some of the tools and software that can be used to measure and manage customer retention strategies, encourage loyalty and encourage brand advocacy.

We offer these techniques as a service and training programme to upskill your team and drive future sales.

Remarketing and automated outreach

Develop and maintain customer relations with targeted remarketing and emails that win back lapsed clients and reopen channels.

New sales strategies

Develop new channels such as VIP clubs, loyalty schemes, and automated subscription renewals.

E-commerce growth

Encourage repeat and return business on your e-commerce platform with well-timed emails, deals, and vouchers.

Turn customers into advocates

Turn customer reviews and feedback into free advertising by developing an online brand community.

Our retention services have been developed with one goal in mind – to deliver tangible results for your online business. We help you win back old clients and find new ones with specially-targeted retention tactics and digital marketing techniques.

We’re looking forward to working with you to build relationships and develop long-term income sources. If you’re interested in finding out more about remarketing, automated outreach, customer advocacy or any other retention tactics get in touch today.

Why Anicca?

With over seven years of experience in internet marketing, our retention tactics have been refined to maximise your conversion rate. Our team are ready and waiting to help you identify key areas where remarketing, email marketing, and other retention strategies can optimise your conversions.

We’re here to help develop new income channels and build long-term customer relations. Our team has years of experience working with clients from a wide range of industries, from manufacturing to e-commerce, and are uniquely placed to understand your market.