Ann Stanley of Anicca Digital and Martin Broadhurst of Broadhurst Digital will be discussing the new phenomenal launch of ChatGPT, a new chatbot developed by OpenAI ChatGPT, which was launched at the end of November and caused a storm with over a million sign-ups in a few days.
Agenda
- The background behind the different programmes and frameworks that are used to create tools and software for use in marketing and business
- How these tools are or can be used by marketers
- Benefits and how it will change the way we approach marketing going forward
- Disadvantages and impacts on the way we do marketing going forward and how the tasks we do will change.
- The impact on text and copywriting
- The impact on creative and design
- The impact on search and answering customers’ questions
- The impact on optimisation and running campaigns
- How we will need to change the way we work and/or pay for marketing services
- Q & A and discussion
