22nd May 2019 by Rajal Prajapat
Having worked in the digital landscape for many (not saying how many) years now I’ve come across many crucial roles that are pivotal to the functioning of a successful digital agency. PPC technicians, content writers, planning and strategy specialists, social media managers, ad operations, SEO...

Read more
13th May 2019 by Ed Truman
This article shows you how to import ad spend cost data into Google analytics so that you can compare and measure the ROI of your different marketing campaigns. This includes campaign ad spend from Social Media, Banner Ads, Bing ads, Affiliate advertising and any other paid advertising that isn’t...

Read more
16th April 2019 by Holly Kelly
Last week I had the pleasure of travelling down to the glorious Brighton for 2 days of jam-packed learning at Brighton SEO. Outside of the sunny weather and strolls on the beach the highlight was the newly introduced Paid Social Show – it certainly did not disappoint. Having recently ventured...

Read more
8th April 2019 by Caroline Spence
Anicca Digital won three awards at The Drum Search Awards last week, making it the agency’s biggest awards haul to date. The awards won included PPC: Best Use of Data or Insights, Best B2B Campaign and the Grand Prix for its work for business utilities supplier, SwitchMyBusiness.   Agency...

Read more
5th April 2019 by Ed Truman
Anicca Digital was in sunny Cambridge on Monday talking to an audience of advanced marketers about Chatbots, Programmatic TV, offline data importing, and A10 marketing strategy. The event was hosted at the Moller Centre in Cambridge on the 1st April and featured a packed morning agenda that...

Read more