17th January 2019 by Elona Jetullahu
Question –  When you are scrolling through the feeds on your social networks, what’s more likely to catch your eye? A post with or without an image? We bet it’s the post with an image. We also bet that you looked at the image above before you even read a sentence. You may have...

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9th January 2019 by Brad Longman
With over 22 million live websites built on WordPress, it is the most popular CMS available today.  With thousands of themes available for free and to buy, it has never been easier to get set up with your very own website. But with millions of websites currently live, almost all niches are...

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3rd January 2019 by Sukh Singh
First of all, Happy 2019! I am sure that one of the main business targets on any marketing consultant or agency’s 2019 list is to grow your client base, grow your current campaigns, increase retention and overall…GROW your business. One of the main factors to that will help you...

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18th December 2018 by Sarah Ross
In the age of instant news and trial by Twitter, PR campaigns can go viral quickly, but not always for the right reasons. Whether you’re looking for inspiration for your 2019 campaigns or want to ensure your brand doesn’t make a PR faux par, it’s worth taking a look at our winners and losers...

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17th December 2018 by Akhil Sakaria
If you are a Google Ads user, you may see numerous Impression Share (IS) metrics floating around, whether it’s Search top IS, Search abs. top IS or Impr. (Abs. Top) IS%. This article will break down all the Impression Share metrics (new and old), how you can improve Impression Share and how you...

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14th December 2018 by Sian Morley
Facebook is fast becoming the place to advertise. Why? Because you pay a lot less per click, you have really detailed targeting and you can capture your audience when they are least expecting it, during their downtime at home, comfy, on the sofa. Ever since Facebook changed their algorithm and...

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11th December 2018 by Dan Allen
 “Twas the night before Christmas, when all through Anicca Digital Not a creature was stirring, apart from the ghost that steals our snacks; The stocking is hung on our posh marble surface with Sellotape, In hopes that St. Nicholas soon would be here”   Have you been peer pressured into...

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10th December 2018 by Katie Smith
2018 Social Media Review It’s been quite the year for all of us and I think we’ve all been working hard to keep up! It’s not been any different in the Social Media stratosphere. We’ve seen channels beefing up to compete with their rivals, a few working hard to demystify their operations and...

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8th December 2018 by Bakti Jethwa
Video, in particular live video, has been an emerging hot property in the marketing world, and the trend is set to continue through to grow, especially for Facebook Live. Despite its late interest into the live streaming arena, Facebook is definitely the platform dominating its competitors. The...

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