AI & Automation Training
10-Day Hybrid Course
Recruiting Now For January’s 10-Day AI & Automation Course – from Basics to Building AI Agents in 3 or 8 Weeks
What Makes This 10-Day AI Course Different?
Business Impact
Focused on real-world, high-ROI applications
Save hundreds of hours annually through automation
Deploy AI Agents that drive immediate efficiency
Automate many office tasks
Hands-On & Practical
Hands-On, Expert-Led Learning
Delivered by experienced AI practitioners with ecommerce knowledge
Live workshops where you build real AI systems
Real-world case studies and practical scenarios.
Flexible & Hybrid
Flexible Learning for Professionals
Choice of in-person & online learning (or Hybrid)
Fast-track (3 weeks) or Standard Pace (8 weeks)
Weekend sessions available for self-funded learners
About Anicca & Our AI Training
Anicca Digital is a leading UK agency with over 18 years’ experience helping ecommerce, lead generation, and B2B businesses grow through innovation and performance marketing.
Since 2022, Anicca Academy—our training division—has supported over 1,000 learners through government-funded Skills Bootcamps and accredited Level 5 DMI qualifications.
Our new 10-day AI & Automation course is delivered by practitioners who are actively using AI to streamline marketing and business processes within our own agency. Building on this hands-on experience, we’ve launched a dedicated division—Anicca AI & Automation—to bring these solutions to both new and existing clients across a range of industries.
As with the rise of digital marketing 20 years ago, there’s growing demand from marketers to understand and adopt AI. This course has been designed to offer both commercial insight and practical skills, so you can start using AI Agents and automation tools in your day-to-day work from day one.
Discover How AI Can Transform Your Business – 10-Min Intro to Our 10-Day Training Course
(Courtesy of AI Annie)
Full-Fat Version – Everything You Need to Know About Our
10-Day AI Training Course
I hope you enjoyed the video introduction bought to you by AI Annie, Ann Stanley’s Digital Twin. The audio track was from the real Ann Stanley, but the video was lip-synced using AI (via HeyGen).
If you are hungry to learn even more about the course and what topics are covered each day, then you can join the real Ann Stanley, who has recorded a 90 mins on-demand webinar.
She introduces some of the fundamentals of AI and some interesting use cases of AI and Automation. Then she gives a complete walkthrough of Anicca Digital’s 10-Day AI & Automation Training Course—designed for marketers, managers, and digital teams, ready to adopt AI into their daily work.
You’ll explore:
1) A breakdown of the three core modules, from AI fundamentals to strategy
2) A day-by-day agenda of theory and practical exercises
3) Hands-on sessions with tools like ChatGPT, Claude, N8N, and MCP Servers
4) Our C10 framework to assess AI readiness and build your roadmap
5) Delivery formats, pricing, and who the course is for
Whether you’re leading digital change or building your skills, this webinar shows how our course delivers the knowledge and tools to confidently implement AI.
Note: You will need to complete a very short registration form to access the webinar.
Modules & Timetable
MODULE 1 –
Fundamentals (Days 1-4)
Delivered during the first week, with a choice to attend in-person at our Leicester training centre (limited to 20 places), or live online.
Day 1: AI Marketing Landscape and Practical Applications
Introduction to AI types, capabilities, and marketing applications. Overview of key tools and platforms. Ethical considerations and best practices.
Day 2: Prompt Engineering and AI Workflow Design
Advanced prompt techniques, context management, and persona development. Building effective AI workflows and integration strategies.
Day 3: Generative AI for Marketing Content
Creating high-quality content at scale. Techniques for blog posts, social media, email, and product descriptions. Brand voice consistency and quality control.
Day 4: Multimedia Creation with AI
Image generation, video production, and audio content creation. Techniques for consistent brand imagery and multimedia optimisation.
MODULE 2 –
Building AI Agents (Days 5-7)
Complete as a 3-day block or 1 day per week (live online).
Day 5: AI Agents and Marketing Automation
Agent architecture and capabilities. Building specialised agents for marketing tasks. Integration with existing tools and workflows.
Day 6: AI Agents for Social, Content Creation, SEO, and Landing Pages
Specialised agents for specific marketing channels. Automation of repetitive tasks and content optimisation.
Day 7: Digital Advertising and AI Analytics
AI-powered ad creation and optimisation. Data analysis and insight generation. Performance prediction and budget optimisation.
MODULE 3 –
Advanced Applications (Days 8-10)
Complete as a 3-day block or 1 day per week (live online).
Day 8: AI Agents and Automation for Productivity and Business Processes
Workflow automation beyond marketing. Business process optimisation and cross-departmental integration.
Day 9: Customer Insights and Personalisation, Conversational AI
AI-powered customer analysis and segmentation. Chatbots, virtual assistants, and conversational marketing.
Day 10: Anicca’s C10 AI Adoption Framework
Comprehensive framework for enterprise AI adoption. Strategic planning and implementation roadmap development.
Modules, Options & Costs
FULL COURSE WITH ALL 3 MODULES
Days 1-10
MODULE 1: AI Fundamentals – Days 1-4 – In-person or Live Online
Day 1 – Monday 12 January 2026: AI Marketing Landscape and Practical Applications
Day 2 – Tuesday 13 January 2026: Prompt Engineering and AI Workflow Design
Day 3 – Wednesday 14 January 2026: Generative AI for Marketing Content
Day 4 – Friday 16 January 2026: Multimedia Creation with AI
MODULE 2: Building AI Agents – Days 5-7 – Live Online
Day 5 – Monday 19 January 2026: AI Agents and Marketing Automation
Day 6 – Tuesday 20 January 2026: AI Agents for Social, Content, SEO, and Landing Pages
Day 7 – Wednesday 21 January 2026: Digital Advertising and AI Analytics
MODULE 3: Advanced Applications – Days 8 – 10 – Live Online
Day 8 – Monday 26 January 2026: AI Agents and Automation for Productivity and Business Processes
Day 9 – Tuesday 27 January 2026: Customer Insights, Personalisation, and Conversational AI
Day 10 – Wednesday 28 January 2026: Anicca’s C10 AI Adoption Framework
Fasttrack Delivery:
Module 1 (week 1) delivered in-person at our Leicester training centre (limited to 20 places) or live online, for 4 days during the first week of January (2026).
Module 2 and 3 delivered live online for 3 days per week, over the following 2 weeks.
Standard Delivery:
Module 1 (week 1) as above
Module 2 and 3 delivered live online, 1 day per week (6 days during weeks 2 to 8)
Dates: Recruiting Now for 12th – 16th January
Costs: £6,000+VAT (saving £1,500 vs buying the modules separately)
Discounted Price: £4,000+VAT (limited to 20 places)
MODULE 1: AI Fundamentals
Days 1-4 – In-person or Live Online
The essential foundation covering AI marketing landscape, prompt engineering, and content creation
Day 1 – Monday 12 January 2026: AI Marketing Landscape and Practical Applications
Day 2 – Tuesday 13 January 2026: Prompt Engineering and AI Workflow Design
Day 3 – Wednesday 14 January 2026: Generative AI for Marketing Content
Day 4 – Friday 16 January 2026: Multimedia Creation with AI
Delivery: Delivered during the first week, in-person at our Leicester training centre (limited to 20 places) or live online.
Dates: Recruiting Now for 12th to 16th January
Costs: £3,000+VAT
Earlybird Discount (20%): £2,400+VAT (limited to 20 places or 60 days before course starts)
MODULE 2: Building AI Agents
Days 5-7 – Live Online
Learn to create and deploy AI agents for marketing, social media, and customer service
Day 5 – Monday 19 January 2026: AI Agents and Marketing Automation
Day 6 – Tuesday 20 January 2026: AI Agents for Social, Content, SEO, and Landing Pages
Day 7 – Wednesday 21 January 2026: Digital Advertising and AI Analytics
Fasttrack Delivery:
Delivered in-person (in Leicester) or live online 19th to 21st January.
Standard Delivery:
Delivered live online, 1 day per week (during weeks 2 to 4)
Costs: £2,250+VAT
Earlybird Discount (20%): £1,800+VAT (limited to 20 places or 60 days before course starts)
MODULE 3: Advanced Applications
Days 8 – 10 – Live Online
Master advanced AI implementation strategies and business process automation
Day 8 – Monday 26 January 2026: AI Agents and Automation for Productivity and Business Processes
Day 9 – Tuesday 27 January 2026: Customer Insights, Personalisation, and Conversational AI
Day 10 – Wednesday 28 January 2026: Anicca’s C10 AI Adoption Framework
Fasttrack Delivery:
Delivered in-person (in Leicester) or live online 26th to 28th January.
Standard Delivery:
Delivered live online, 1 day per week (during weeks 5 to 7)
Costs: £2,250+VAT
Earlybird Discount (20%): £1,800+VAT (limited to 20 places or 60 days before course starts)
