Analytics Training

Turn data into action and insight with in-depth Google Analytics training courses

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Google Analytics training

We offer tailored and one-day Google Analytics training courses for those looking to get the most from their Google Analytics accounts. Our 1-day analytics course is run by our analytics experts who have been involved with analytics and online marketing for over 10 years, working for both B2B and B2C clients. Using their expertise, they take you through the latest analytics innovations to ensure you are the cutting edge of data analysis.

We offer one-to-one or group analytics training at either our offices here in Leicester or off-site at your offices. Our one-day analytics training sessions can be tailored to suit your needs whether you’re a complete beginner or advanced user. We will teach you the practical skills and Google Analytics tips you will need for everyday analytics work.

Turn raw data into actionable information

Anicca’s Google Analytics training course equips you with the skills to turn raw data into actionable insights. Covering best practices for account setup, data organisation, and business KPI reporting, our hands-on approach ensures you gain the confidence to analyse and extract key information for smarter decision-making.

Ideal for marketing managers, business owners, and anyone looking to enhance their analytics skills, this course provides practical guidance and expert tips to help you maximise Google Analytics for business growth.

Master Google Analytics with expert training

Our Google Analytics training courses are designed to be practical, accessible, and tailored to all skill levels. Whether you’re new to analytics or looking to refine your expertise, our expert-led sessions provide hands-on learning that transforms raw data into valuable insights. Gain the confidence to track performance, set meaningful KPIs, and make data-driven decisions that drive business success.

Our Google Analytics training course helps you discover opportunities using Google Analytics. This runs the gamut from set up to identifying where to fine tune your ads

Our highly trained web analysts show you the inside track on reporting, providing you with the skills to understand user behaviour and marketing insights as well as manage regular reports

Learn how to automate your systems and use the full potential of analytics with systems like Tag Manager and Google Analytics

The ultimate goal of any campaign is to generate revenue. Our training helps you turn data into insight: real, powerful and meaningful

Topics

Setting up Google Analytics
Intro to Google Tag Manager
Setting objectives
Google Analytics dimensions & metrics

Setting up goals & funnels
Ecommerce revenue reporting
Identifying barriers to conversion
First and last click attribution

Audience insights
Channel reporting
Tracking email and social campaigns
Integrating AdWords & Tag Manager tools
User behaviour
Interpreting & Segmenting Data

Building & scheduling reports
Creating dashboards

Why Anicca Digital?

We offer bespoke/tailored training options for users looking for training related to their specific needs and business use.

Our Google Analytics training courses are fully flexible, allowing training to take place at a location to suit you. Tailored training typically takes place over 1 or 2 days.

This hands-on practical course will introduce you to the key features of Google Analytics and will offer you professional tips on how to utilise the tool for your own needs. During the course, we will cover best practice for setting up and organising your account, as well as how to locate data and set and report on business KPIs.

Please get in touch with us to find out more information on costs and training details.

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