The amplification of your campaigns, messaging and brand through influencer marketing cannot be underestimated. Although a relatively new aspect to PR, the philosophy behind it (endorsement by an expert) is well established.
With the inherent reach available through the web, the impact of such blogger relationships ca now reach levels previously unheard of. Anicca has access to a vast network of influencers who can assist in the promotion of your products and services.
What’s more. influencers operate beyond the world of social media. Guest expert bloggers can contribute significantly to your online PR activity through the strength of their own brand and by generating incoming links from authoritative sites, also enhance your SEO work. We can source the right influencers for your product, your budget and your audience, and help you build blogger relationships.
From bloggers to gamers, the nature of celebrity and influence has changed. Those we look to as influential are now self-made, commercially aware individuals, whose reach and sway can be vast. We work with influencers across channels and of varying size and niche, all carefully slected to help reach your objectives. From micro-influencers to documentary maker, we work on one-off campaigns to ongoing relationships.
With major campaigns in the UK and across markets, featuring talent on a global level, Anicca Digital holds substantial budgets for influencer and blogger marketing. As an influencer marketing agency, we work with influencers from both a B2B and B2C perspective. We maintain relationships with agents, academics and broadcasters, with an extensive media, influencer and celebrity contacts book.
Our PR and Content team have extensive experience across B2B and B2C, supporting your campaigns with knowledge and creativity.
From media relations, to copy writing, influencer marketing and event management, our skillset is broad yet delivers results based on our clients KPIs and objectives.
From ideation through to campaign delivery, Anicca’s PR team uses industry leading tools and techniques to distribute, monitor and review press coverage achieved. We also have extensive press and blogger relationships.
When required PR services are supported by SEO, Paid services and our Analytics offer.
42% Improvement in Bounce Rate
50% Increase in Conversions
Rank #1 for the Keyword "Sofa"
300% Increase in Revenue
510 X's #FraudChatUK was used
Cost Per Lead reduced by 23%
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Anicca Digital 1 Abbey Gate LeicesterLE4 0AA