Generative Search Optimisation (GSO): How to measure and optimise your site to rank in ChatGPT and AI Overviews (28th March 09:00 – 10:00AM)

As AI-driven search evolves, ensuring your site appears in Generative Search Results like Google’s AI Overviews and ChatGPT responses is becoming a critical part of SEO. But how do you measure and optimise for these emerging search experiences?
Join Anicca’s SEO & GSO team alongside Mathias Ptacek, Founder of RankScale.ai, a cutting-edge tool for tracking mentions and citations in generative AI results, for a lively show-and-tell session filled with demos, discussions, and real-world examples.
We’ll cover:
- How Generative Search Optimisation (GSO) differs from traditional SEO
- Methods and tools to track when and where your brand is mentioned in AI-generated results
- Demo of the Rankscale.ai GSO rank tracking and insight tool
- Insights from the Mathias on what he has observed so far
- Key strategies to increase your chances of being featured in AI-driven search responses
- Practical steps to enhance visibility and authority in AI-powered search engines
Expect an interactive session packed with insights, hands-on demonstrations, and plenty of discussion. Don’t miss out—register now!