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Making use of web analytics to surface customer insights (1st May)

Ed Truman, head of Analytics at Anicca Digital, presented our first webinar in May.
This was a practical interactive workshop based on how to use Google Analytics (GA), to give attendees useful practical insight on how they can do this analysis themselves. Ed will unpack the most useful data metrics and Ann will be there to make sure he answers all of your questions.

Agenda

  • 10 checks you can make on your Google Analytics to ensure better data
  • Most Common GA Issues that skew data and frequent misunderstandings clients have with GA
  • Making GA work harder for your business

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