280%
increase in
reach
91%
increase in
total engagements
1200%
increase in
video views
280%
increase in
reach
91%
increase in
total engagements
1200%
increase in
video views
Vélobici is a small local manufacturing and ecommerce business selling high performance cycling clothing. We have been providing their PR including the launch of their new Continental cycle, which they developed in collaboration with Kyklos.
We arranged for a Facebook Live event with owner Chris Puttnam to capitalise on the brand’s 22k followers. We also implemented a full Influencer, Outreach & PR campaign to encourage review, trial and featuring of the bike within sector titles, websites and blogs.
Teasers of the bike to draw users to see the bike in full via the dedicated landing page or Facebook Live
It would cost £650.00 to reach at least 8,300 users through Facebook advertising, optimised to deliver video views.
* Mandatory
Anicca Digital
1 Abbey Gate
Leicester
LE4 0AA