Reporting & Dashboards for Measuring SEO & PR Performance

Understanding the impact of your SEO and PR efforts is crucial for refining strategies and maximising performance.

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Comprehensive insights for better decision-making

At Anicca, our data-driven reporting services provide clear insights into your campaigns, ensuring your marketing efforts align with business objectives and deliver measurable results.

Effective SEO and PR reporting goes beyond simple data collection – it translates analytics into actionable strategies. Our approach ensures that every campaign is measured against key performance indicators (KPIs), offering valuable insights into traffic, rankings, engagement, and media coverage. By integrating SEO and PR reporting, we provide a holistic view of your digital marketing performance, helping you make informed decisions and drive continuous improvement.

Our SEO and PR reporting services:

We will sit down and discuss conversion points, KPIs, and stakeholders to serve so that we can create a meaningful report tailored to your business goals.

We will schedule regular reporting discussions to assess progression, evaluate what’s working, and explore opportunities for continuous improvement.

We analyse website content and its search engine rankings to identify areas for improvement. This helps increase visibility, attract more traffic, and enhance the overall user experience.

We evaluate competitor performance by comparing search rankings, content engagement, and social media activity. This helps identify opportunities to strengthen your competitive advantage.

We will generate your report and request feedback from you to ensure we’re reporting on the data that matters most to your business.

Using insights from the report, we refine your campaign strategy, making data-driven changes that enhance visibility, engagement, and overall success.

Our team tracks media coverage in your target press and compiles detailed reports. These reports break down publication reach, relevancy, coverage quality, sentiment, link clicks, and social shares.

Regular reviews keep you informed on activity and results while allowing us to plan future strategies. These meetings provide a space for knowledge sharing, discussing upcoming plans, and aligning efforts for continued success.

Why Anicca?

At Anicca, we don’t just provide reports – we deliver insights that drive action. Our expert team uses a data-led approach to help you understand your SEO and PR performance, identify growth opportunities, and refine your strategy for maximum impact. With a focus on transparency, collaboration, and continuous improvement, we ensure that every report is meaningful and tailored to your business needs.

By integrating SEO and PR reporting, we offer a holistic view of your digital presence, giving you the clarity and confidence to make informed marketing decisions that support long-term success.

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Comprehensive reports to help you make the best marketing decisions.

Any questions?
We’ve got the answers.

SEO and PR reporting provides measurable insights into your marketing efforts, helping track performance, identify areas for improvement, and make data-driven decisions to optimise future campaigns.

Regular reporting – typically monthly or quarterly – allows for continuous monitoring and optimisation. This ensures you stay ahead of trends and adjust strategies to maximise results.

Key metrics include organic traffic, keyword rankings, backlink profiles, engagement rates, media coverage, sentiment analysis, and competitor benchmarking.

By analysing competitor rankings, content strategies, and media presence, we identify opportunities to outperform rivals, refine your approach, and gain a competitive edge.

Yes, our reports are tailored to your objectives, focusing on the KPIs and insights that matter most to your business. We ensure our reporting aligns with your goals and provides meaningful data for decision-making.

Proven strategies, proven success

Our client case studies showcase the transformative impact of our digital marketing strategies. Discover how we’ve driven measurable growth and success for businesses across diverse industries.