How Anicca increased +63.8% CTR Increase year on year
With B2B digital marketing services covering the manufacturing and engineering sectors, we can help you find new customers, generate new leads and increase sales.
With over a decade of experience in the industry, Anicca Digital’s sector specialists are on hand to develop the right digital marketing strategy to meet and exceed your business objectives.
Through a bespoke, multi-channel campaign, we will raise the profile of your brand by highlighting your USPs and getting your name in front of the right people, at the right time.
If developing new business opportunities is a challenge, we can increase the traffic to your website and make visitors more ‘qualified’ through the use of keyword and paid ad optimisation.
To further support qualification, improve engagement and conversion rates, we’ll show you how to streamline the customer journey once they reach your website.
Our experience in delivering B2B digital marketing services for the manufacturing and engineering sectors means our existing knowledge of your industry and our proven results will help us find solutions to your business challenges.
Put your name in front of new customers with search engine advertising, which improves the visibility of your business and services in Google and Bing. As Google Premier Partners with experience in your sector, we’ll find your audience and create ads that get results:
We will refer to or help you define digital KPIs, which we will use to create a specific SEO task list. The results we generally work towards include driving more ‘qualified’ organic traffic to the website and specific pages related to the KPIs are you are targeting (i.e. driving more leads or sales to services/products).
Our SEO approach can work in silo or complement the overall marketing funnel, improving the ranking position of your website in SERPs (search engine result pages). This allows potential and existing customers to see the specific services/products you need to drive leads or sales to.
SEO tasks to help achieve this include:
You need accurate data to fully understand your customers and course-correct your marketing strategy on an ongoing basis. Our Analytics health checks highlight opportunities you might be missing out on, while Conversion Rate Optimisation identifies how to increase customer conversions:
Communicate directly with your audience and find new customers with organic and paid social media strategies.
Be a thought leader, drive the key conversations in your industry and improve the visibility of your website with PR.
We strive to share techniques and tactics to help your team and your business grow. Our bespoke training can cover any digital marketing channel specifically or offer an all-round overview.
Anicca Revamps Honey Brothers' E-com Ads with Performance Max
Driving ROAS to 1,000% in Google Ads
2,097,216 combined reach
92% increase in website sessions
115% Partner growth rate
16.4% Increase in YOY Conversions
£47,207 Advertising Value Equivalent
158% Increase In Revenue
510 X's #FraudChatUK was used
42% Improvement in Bounce Rate
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Anicca Digital
1 Abbey Gate
Leicester
LE4 0AA
