Mammoth & Other
AI Content Creation Tools

Accelerating business growth through integrated marketing strategies

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What is Content MAMMOTH?

MAMMOTH is an AI-powered service, designed to create product descriptions, titles, meta-descriptions & H1 heading at scale. This new product likely has many other applications, which we have yet to explore. Developed using ChatGPT’s API and some clever script writing, this service automates content creation for hundreds or even thousands of product pages with unique copy for ecommerce.

Available in a raw format (for you to edit yourself) or an edited version (checked and edited by our copywriting team); this service speeds ups the process of populating snippets of page content, and reduces time and cost pressures without sacrificing quality.

What are the benefits of content MAMMOTH AI-powered content creation?

Combining some clever prompts, scripts, and the Open AI’s API (including Davinci, GPT 3.5 Turbo, and GPT-4 data model end-points); MAMMOTH is the ideal service to either build out your ecommerce website’s content or refresh existing product listings.

Working from URLs, SKUs, product titles, or pre-existing page information (e.g.: PIM system data), we can create bespoke content snippets from as little as £600 +VAT for 100 pages or 60p per additional page, up to 10,000 pages.

These content snippets can help optimise your site for search engines, with between 250-500 words for each generated snippet. This gives web crawlers plenty of content to crawl and appeals to internet users with detailed information on a product that informs and converts.

The content MAMMOTH process

Assuming that you wish to utilise this service for our standard offering (e.g: generating product description snippets for products on your website), here is the usual process:

Ready to save time and money?

How Anicca can help you improve product listings

At Anicca, we have a dedicated team of experts with experience in paid media, analytics, social media, SEO, design, and PR. Our comprehensive skill set allows us to optimise campaigns, bring together different disciplines, and provide a fresh perspective on your marketing campaigns.

MAMMOTH is one such innovation which we’re proud to offer. This service is perfect for ecommerce clients, reducing the need to outsource content creation or fill up valuable time creating individual product descriptions. Let us help you speed up your optimisation with an intelligent, automated solution that frees up your team to focus on what matters most.

Keep in mind there are also benefits for Paid Search. For example, if your site’s product descriptions are missing or lacklustre, your Google Ads may end up with poor relevancy ratings, thus increasing your bidding costs. By populating your product pages with meaningful content, you could see cost reductions when bidding on Google Ads listing placements.

Who can benefit from content MAMMOTH’s automated content generator?

This service presents a unique opportunity for B2C and ecommerce clients. By entrusting mass content creation to an AI service like Content MAMMOTH, you can add valuable content to your product listings, providing potential customers with the information they need to make a purchase and appeal to search engines. You may also see some conversion-rate benefits.

Organic traffic lives and dies by its ability to meet the user’s need so ensure you have all the information presented in a concise, informative, and engaging manner with Content MAMMOTH today.

To find out more about how MAMMOTH works or how we can help you develop content, contact us today. Our team of dedicated marketing professionals have years of experience crafting copy for a wide range of audiences and are on hand to help you discover new markets, increase your presence, and make yourself heard in a busy market.

Remember: Whilst we have mainly tested this technology in terms of generating e-commerce product descriptions and sets of Meta items (page titles, Meta descriptions, H1s) – there are likely many more applications for such technology. If you believe that we can help you with a tailored project, we’d be eager to discuss it.

Why work with Anicca Digital?

With over a decade of experience in the business supplies industry, Anicca Digital is the partner you need to drive sales and long-term growth. Our approach is data-driven and performance-focused, ensuring that your investment in digital marketing yields tangible results.

Results-oriented: We don’t just focus on traffic; we focus on delivering leads and sales.
Custom solutions: Each marketing campaign is tailored to your specific sector and business objectives.
Full-service: From SEO and PPC to social media and PR, we handle it all so you can focus on running your business.

Ready to drive growth for your business supplies company?

Get in touch with us today to learn how we can create an integrated marketing strategy tailored to your specific business needs, whether you’re in agriculture, office equipment, building materials, or industrial supplies. Let’s accelerate your growth together!

Any questions?
We’ve got the answers.

Our audits assess your current marketing performance, including website analytics, campaign effectiveness, and customer engagement. These insights, combined with competitor benchmarking, help us identify opportunities for growth and optimisation. We offer a mix of “complimentary discovery” and more detailed paid audits for different channels. In most cases, we require access to your Analytics and Search Console accounts, as well as any ad accounts that are being reviewed.

These two books, authored by Anicca founder Ann Stanley, underpin our approach to integrated marketing. They serve as a guide for implementing a comprehensive marketing strategy that combines traditional and digital techniques to maximise impact. The A10 Marketing Framework also offers a 10-step process for developing your own plan.

We use Similarweb, a specialist software tool, to carry out our competitor analysis. We will provide data on the amount, source and trends of traffic going to your site vs four of your competitors, and a larger group of 20-50 brands within your sector. This helps us to understand whether your sector is growing, the major players, your market share and to identify areas where your business can stand out and capitalise on untapped opportunities.

Strategy Cards are part of our structured planning tools, outlined in our Integrate book, which are used to prioritise and organise marketing activities, according to the business and campaign objectives. They ensure that every action aligns with your strategic objectives and delivers measurable outcomes.

We offer detailed reporting services, from custom dashboards to monthly insights, to track campaign performance. This data informs strategy adjustments, ensuring your marketing efforts stay effective and ROI-focused.

In addition to our normal account management and monthly meetings, we want to ensure that you receive additional strategy support throughout the project.

After the initial set-up and testing phase, (4-months), most of our projects then transfer to a rolling contract with a 3-month notice period. This allows us to run quarterly strategy and planning sessions, where we can agree future objectives, strategies, tactics and campaigns. These meetings can be held at your office or ours. In addition, we will organise for at least one of our directors to meet with you once or twice a year* to discuss your overall business objectives and how we can help you grow.
*The number of visits depends on the number of channels and size of your account.

Proven strategies, proven success

Our client case studies showcase the transformative impact of our digital marketing strategies. Discover how we’ve driven measurable growth and success for businesses across diverse industries.