Ecommerce & Shopping

Ecommerce development and marketing

New marketing channels for ecommerce websites are constantly entering the advertising sphere. With these opportunities comes increased risk, so an understanding of common pitfalls is crucial to avoid lost revenue.

At Anicca, we’ve been guiding ecommerce brands of all sizes through the maze of channels for many years and have gained a solid understanding of what works and what doesn’t. Being Google and Bing Partners means we often get access to Beta tests, allowing us – and our clients – to be ahead of the curve on the latest and greatest opportunities.

As well as our marketing services, we also offer design and build packages specifically for commerce sites.

Data-driven ecommerce marketing

We understand that ROI is usually the single most important factor for an ecommerce brand and as such, place a high emphasis on finding the right channel for any given client. Product Feeds, Google Shopping campaigns, Affiliate Marketing programmes and ecommerce SEO are just a few examples of things we’ve helped our clients to configure and manage.

Ecommerce websites made for sales

Our bespoke ecommerce solutions provide the tools for online businesses to manage the whole ecommerce process simply and with little fuss.  Using our ecommerce systems, you will have total control over the management of the products on your site – whether this is just a single product or many products with multiple options (like size or colour).  Our unique ecommerce solutions are also compatible with all the major payment gateways (e.g. PayPal, Worldpay, Google Checkout, etc…), meaning there will be no problems in getting your money.

Ecommerce PPC

  • Ecommerce site plug-ins and add-ons
  • Product feed creation and optimsiation
  • Feed management software
  • Merchant Centre set-up and optimisation
  • Text ads in AdWords and Bing
  • Shopping ads in AdWords and Bing
  • Dynamic Search Ads (DSA)
  • Dynamic remarketing in AdWords and Facebook
  • Amazon ads
  • EBay Ads
  • Pinterest promoted pins.

Ecommerce Content

Telling your brand’s story through innovative and effective content, ensuring you stay fresh and relevant to both you target audience and search engines.

Ecommerce SEO

We specialise in devising SEO strategies and implementing campaigns that achieve success in the increasingly competitive ecommerce market.

Shopping Ads & Ecommerce PPC

We can set-up and run shopping campaign across mutliple platforms; including Google AdWords, Bing, Facebook, Pinterest and Amazon and eBay ads.

Social Commerce

With the world of social media changing almost daily, there are new opportunities for ecommerce businesses emerging all the time.

Product Feeds

We can set-up and optimise your product feeds, using Merchant Centre and/or feed management software

Affiliate Marketing

We can set-up and/or manage your affiliate marketing campaigns for your ecommerce site.

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How Can We Help?





Call 0116 298 7482 to speak to one of our consultants