The Digital Skills Gap – Improving digital marketing capabilities for businesses & staff (Fri 18th June 2-3pm)

The Digital Skills Gap – Improving digital marketing capabilities for businesses & staff (Fri 18th June 2-3pm)

Ann Stanley, founder and CEO of Anicca Digital, will be presenting this webinar on “The Digital Skills Gap – Improving digital marketing capabilities for businesses & staff”. This webinar is presented in partnership with the East Midlands Chamber’s and is part of their “People and Skills Summit” taking place virtually between Monday 14th and Friday…

Social Media and Sport Marketing: History, pop-culture and pride (Friday 4th June, 9:00am)

Social Media and Sport Marketing: History, pop-culture and pride (Friday 4th June, 9:00am)

In this webinar, Emil Bolstad Ougendal will be taking a look at the uniqueness of sport marketing and how brands and clubs have evolved their strategies for social media. Agenda: The uniqueness of sport How history plays a big part: USA vs UK The merging of pop culture and sport How pride can affect decision…

What’s new in SEO: Google’s Page Experience update and more (Friday 14th May, 9:00am)

What’s new in SEO: Google’s Page Experience update and more (Friday 14th May, 9:00am)

In this week’s webinar Sukhjinder Singh presents “What’s new in SEO: Google’s Page Experience update and more” A non-technical look at Google’s page experience update (which includes Core Web Vitals) and how you can benefit from this. We will also look at other SEO updates and opportunities, such as the impact of Google’s mobile-first update…

A guide to Conversion tracking and Attribution in Google Ads (Friday 7th May, 9:00am)

A guide to Conversion tracking and Attribution in Google Ads (Friday 7th May, 9:00am)

In this webinar Gurpreet Bassi presents “A guide to Conversion tracking and Attribution in Google Ads” This webinar will cover the different Attribution Models currently available within Google Ads. Not sure what Attribution means? Don’t worry, this will also be covered along with best practices and general ‘good-to-knows’. Agenda What is conversion tracking and how…

The new face of digital networking (Friday 30th April, 9:00am)

The new face of digital networking (Friday 30th April, 9:00am)

In this week’s webinar, Rajal Prajapat presents “The new face of digital networking”. Rajal will discuss: “How has business networking changed since covid? What is the new face of networking post-COVID What problems are people having with current networking events, how are they generating business? Agenda How to find suitable events How to make the…

Digital Marketing Survey 2021 – A Recap and Review of The Key Findings (Friday 23rd April)

Digital Marketing Survey 2021 – A Recap and Review of The Key Findings (Friday 23rd April)

Ann Stanley will be presenting this week’s webinar on the key findings of our 2021 Digital Marketing Survey. Early this year we carried out a survey of marketing professionals to ask around 20 key questions about their marketing and digital marketing. We have now crunched the number and created some useful graphs to present the…

Bringing together Google Analytics and Data Studio for Website Analysis (12th March)

Bringing together Google Analytics and Data Studio for Website Analysis (12th March)

This webinar presented by Ed Truman, will explain the techniques used to combine Google Analytics (including GA4), Google Tag Manager and Data Studio for gathering user insight from your website. Topics covered include measurement strategy, setting up website funnels for funnel analysis, user segmentation, retention reporting, page attribution and channel attribution. This webinar aims to…