Recognised marketing qualifications, taught by practitioners
Gain a recognised Level 5 qualification from the DMI, delivered by senior marketers who apply these skills on live campaigns every day. Professional certification, grounded in real-world practice.
Qualification at a glance
Industry-recognised, industry-led
Our DMI and CIM qualifications give your team a recognised professional credential backed by genuine, hands-on expertise. We are industry-specific marketing experts, so the teaching is grounded in what actually works across channels.
Rather than abstract theory, you learn a multi-channel marketing approach to drive results, with the same people who run client campaigns guiding you through each area of the qualification.
Who it’s for
What you’ll gain
A recognised qualification and the applied, multi-channel skills to back it up.
A recognised Level 5 credential
A professional qualification from the DMI, respected across the industry.
Multi-channel capability
A joined-up understanding of search, content, social, CRO and PR.
Applied, not abstract
Skills taught through real campaigns and examples, not theory alone.
Confidence across the mix
The ability to plan and run integrated marketing with authority.
Learning from practitioners
Guidance from senior marketers doing this work day to day.
Career progression
A credential that supports promotion and new opportunities.
What you’ll study
The qualification takes a multi-channel approach, covering the disciplines that drive modern marketing:
Search engine marketing
SEO and PPC: building organic visibility and running effective paid search.
Content & thought leadership
Amplifying your voice with content marketing and authority-building.
CRO & user experience
Converting and activating users through CRO and better UX.
Social media & brand
Building following and community through social media and brand engagement.
PR & reputation management
Steering the narrative with digital PR and reputation management.
Dates and pricing
We scope the qualification, schedule and fees with you, around your team and goals.
Let’s talk qualifications
Tell us who you want to qualify and your goals, and we will recommend the right DMI or CIM route, with dates and a quote.
Enquire about qualifications →Why qualify with Anicca
Taught by practitioners
Learn from senior marketers who run live campaigns, not full-time trainers.
Applied and multi-channel
A joined-up approach across search, content, social, CRO and PR.
Recognised credentials
Level 5 qualifications from the DMI, respected across the industry.
19 years independent
An independent Leicester agency since 2007, rated 4.87 from 700 reviews.
Qualification questions
What qualification do I get?
A recognised Level 5 professional qualification from the DMI, depending on the route you choose.
Is it online or in-person?
Both. We deliver the qualification online or in-person to suit you and your team.
Who teaches it?
Senior practising marketers from our delivery teams, so the learning is grounded in real campaigns.
Do I need experience?
Routes suit a range of levels. Tell us your background and we will recommend the right starting point.
Can you qualify a whole team?
Yes. We run qualifications for individuals and teams, and tailor the support accordingly.
What our clients say
★★★★★
“A short client testimonial will sit here, in the client’s own words, about the results we delivered and what it was like to work with us.”
★★★★★
“A second example quote. A line or two on the difference the work made, ideally with a specific outcome the client cares about.”
★★★★★
“A third example quote, to show how a row of real testimonials would look once they are added from Reviews.io.”
Ready to gain a recognised qualification?
Tell us your goals and we will recommend the right DMI or CIM route for you or your team.
How can
we help you?
Tell us what you are working on. A senior member of the team will get back to you within one business day, no account managers in between.
