Using The Google Keyword Tool To Do Keyword Research For SEO – A Beginner’s Guide

Those of you who follow us on Twitter might have noticed our MD, Ann Stanley, was away in Stockholm this week as a guest speaker at the SMX Stockholm event. One of Ann’s speeches was concerned with how to do keyword research – and it went down so well we thought we’d share it here…

Bing Webmaster Tools Updated: A Guide to the New Features

Bing recently launched an update on its Webmaster Tools feature. The update, known as the ‘Honey Badger’ update, provides some exciting new features, including the capability to control when and how Bing indexes your site, the ability to allow different users different access levels to your account, and a clever way to avoid duplicate content…

Schema.org – Google, Yahoo and Bing join forces to create a universal mark-up scheme

Last week the big three search engines, Google, Yahoo and Bing, announced a collaboration project called Schema.org. The project is a collection of schemas of html tags that webmasters can use to mark-up web content in such a way that it will be understandable to search engine spiders. Search engines might be able to read…

Google +1 Buttons for Websites – How does Google +1 affect Search Results?

This week Google launched their +1 button for websites. Like the +1 button that was launched for organic search results earlier this year, the +1 button for websites allows users to place a recommendation for web pages they like. Recommendations will be visible on the webpage, in search results, and on users’ Google profiles. Additionally,…

Introduction to search engine optimisation (SEO) presentation to CIM in Leicester by Ann Stanley

Ann Stanley from Leicester web design and online marketing agency Anicca Digital, was asked to present an Introduction to search engine optimisation to the Leicester branch of the CIM (Chartered Institute of Marketing) on Tuesday 28th October. In addition Gillain Hegg presented a talk on copywriting for the web. To download Ann Stanley’s presentation click…