Cannibal content – Is your website eating itself?

cannibal content

You may or may not have heard the term ‘Cannibal Content’ or ‘Cannibalisation’ before. ‘Cannibal Content’ refers to when your website is essentially fighting itself with pages optimising for the same phrases, whether deliberately or by accident. This confuses Google and may be the reason for your poor rankings. We’ve outlined a brief guide on…
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Tips And Tools For Keeping Up With Google Penalties

google panda and penguin

In today’s online world Google is pretty much the epicentre of everything. With almost any question you ask in the real world you can count on the answer being ‘Google it’, meaning having your website visible in Google is more important than ever. That, though, is easier said than done. There are a number of major…
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SEO tips and tools for franchise and local businesses – Ann Stanley presents at The National Franchise Exhibition 2015

NFE 2015 Image

Ann Stanley delivers another stellar presentation at The National Franchise Exhibition to an audience of franchisees and entrepreneurs eager to learn about the latest developments in SEO. In the presentation, Ann imparts her experience and knowledge of using SEO to improve a business’ presence within local search engine results and provides tips on avoiding Google…
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Local SEO Services in Leicester

Leicester Local SEO

At Anicca Digital we are based in the heart of Leicester and provide search engine optimisation (SEO) to local companies within Leicester and the surrounding areas. We are an accredited Google Partner, who provide high quality digital services and customer service. You don’t need to take our word for it have a look through our…
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Google to speak at our E-Commercial Conference on Ecommerce Marketing & Technology – November 3rd, The Curve Theatre, Leicester


Leicester Digital will be holding an e-commerce marketing and technology conference with speakers from Anicca and other Leicester based agencies, technology partners and established e-commerce businesses.  We are pleased to announce that Adam Devlin from Google will be joining us at 5pm to do a talk on “Insights from Google: consumer trends, on line growth & the…
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