Forget everything you thought you knew about TikTok. At Anicca Digital’s EPIC25, Rachel Cryan pulls back the curtain on the proven success of TikTok, one that’s generated over £1 million in revenue for her clients.
When TikTok was having its incredible rise during the pandemic, it was relatively normal to see videos gaining massive traction of 30M+ views (hello the likes of MEGA influencers such as Bella Poarch). However, going ‘viral’ on TikTok is very different now than in 2021. Organic growth on TikTok is not going to last forever…