Holly talks about why you need to embrace and harness the powers of automation and AI for PPC to improve your efficiency. You will learn how you can work alongside automation and AI to get better results and why it doesn’t mean the end of human PPC management, it just changes the playing field. This…
In this Podcast (aniccast #6), Ann Stanley, Founder & CEO of Anicca Digital, welcomes Thom Shardlow, Head of Commercial Strategy & Creative, who takes a deep dive into the B2B trends and expectations for creativity in 2023. This is the second podcast from Thom Shardlow, on creative strategy. The previous episode (#2), looked at…
Head of Commercial Strategy & Creative Thom Shardlow, looks at the trends and expectations for creativity in B2B industries for 2023. Explore what the big brands are doing and how you can put your own spin on the current trends.
In this episode of Anicca Digital’s #aniccast, Ann Stanley (Founder & CEO of Anicca Digital), talks with Ed Truman (Head of Analytics and CRO) about getting started with Google Analytics 4, or more commonly called GA4. Ed will be bringing you up to date with the current status of GA4, highlighting the key GA4 reports…
In this webinar Head of Analytics and CRO Ed Truman, will be bringing you up to date with the status of GA4, highlighting the key GA4 reports you need in your life, as well as mistakes to avoid. Are You GA4 ready & Current Status? The Guide to an Implementation Checklist Key Reports of GA4…
Founder and CEO Ann Stanley of Anicca Digital was joined by Sophie Cook for the Oselo podcast. Candidly discussing how Ann entered digital marketing to the positives and successes of Anicca Digital. A big thank you to Sophie Cook and Oselo Recruitment!
In this episode, Ann Stanley, founder & CEO of Anicca Digital and #aniccast regular host, has swapped seats and is the guest for the day. Taking Ann’s seat and our host for this episode is Matt Cocking, one of the strategists at Anicca Digital, who will be asking questions about Ann’s 25 top tips for using…
ChatGPT is the new AI-driven text-based tool from OpenAI, which has taken the marketing world by storm since its launch at the end of November 2022. Ann has been using ChatGPT since December to help with a range of tasks including being a writing assistant in collating text for her new book. A few weeks…
In Anicca Digital’s third episode of the #aniccast podcast, our host Ann Stanley (Founder & CEO of Anicca), chats with Matt Cocking (Digital Strategist), on the use of location targeting in Google Ads, to help you reach those local audiences. The discussion covers the different options available, such as location and keyword targeting, and how…
Location Targeting Like A Boss: Use Location Targeting To Grow Your Business (Friday 20th Jan – 9:00am -10:00am) Digital Strategist Matt Cocking, hosted a webinar to present and discuss location targeting in Google Ads. The webinar covered the different options available, such as location and keyword targeting, and how they can be used to reach…