19th October 2018 by Sarah Ross
Fashion and beauty brands have long known the benefits of working with bloggers. With influencer marketing offering a return on investment 11 times higher than that of traditional marketing methods*, such as TV and print, it’s easy to see why marketers are putting big budgets behind blogger...

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17th October 2018 by Sukh Singh
Performing international SEO for a brand is an exciting concept as you are essentially multiplying the number of opportunities available for driving additional traffic and conversions from each new country. If you are an SEO consultant, experienced or not, this can be a juicy project to undertake...

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15th October 2018 by Elona Jetullahu
Let’s face it, social media has become the Holy Grail of marketing today. We live in a world where decisions are made by a swift swipe, a quick scroll or an impulsive click. The internet to many is a comfy hub to communicate with others, learn new things, look at memes… and vent about...

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12th October 2018 by Katie Smith
Social media influencers have become a valuable source for millions of brands trying to reach a new audience.  Businesses can utilise influential users on social media to promote their product, service or brand. With research showing that 72% of people made a fashion or beauty purchase after...

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4th October 2018 by Caroline Spence
Writing for social media can be daunting. With multiple platforms that touch different target audiences and potential customer bases, plus the real-time nature of networks such as Twitter, no one would blame you for sitting in front of a blank screen, thinking ‘what do I do now?’ Well,...

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24th September 2018 by Stefan Bercik
“We do not want to run a PPC campaign for brand keywords, because we’re already in the top position in organic search anyway. It’s just a waste of money.” – PPC Client.   This is the most common argument of companies that do not want to do branded PPC campaigns...

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18th September 2018 by Neil Hannam
According to Hubspot’s State of Inbound 2018 report, “55% of marketers say blog content creation is their top inbound marketing priority”. With content playing such an imperative role in digital marketing, (check out our top 12 reasons why content marketing is an important part of your...

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10th September 2018 by Brad Longman
In recent years Google has continued to push a greater emphasis on Structured Data (Schema) and as a result continues to support an ever-growing range of markups for various parts of a website. Essentially, schema is a way for you to highlight important information for your business, whether this...

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