Paid Search and Media (PPC) Audits & Consultancy

Our extensive PPC audits & consultancy services allow us to benchmark your campaign performance to optimise your paid campaigns

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Paid media (PPC) audits & consultancy

You may be running paid media campaigns in-house, or outsourcing this to an agency, but are you confident these campaigns are performing as well as they could be?  


PPC audits are a great way to use a fresh pair of eyes to unearth new account opportunities and reduce account fatigue. 

With paid media and search audits and consultancy from Anicca, our specialist paid media team can support your business in getting the most out of your ad spend. 


From Google Ads, to Facebook Ads and LinkedIn Ads, we dig deep into your account and provide actionable insights for your team to implement. 

Our approach to PPC audits & consultancy

We offer one-off account audits across PPC and paid social, to identify areas of concern (or strengths) where there is an opportunity to do more. From campaign structures to settings and PPC audits, our expert teams go through accounts head to toe and present the findings back in clear, digestible and actionable formats. 

Our paid media consultancy is perfect where you wish to keep the management of your account in-house and upskill your team but would still like some support from paid media specialist to ensure you are adopting best practices and are getting the most from your accounts. 

PPC audits

Our PPC audits cover all elements of Google Ads, from search campaigns to shopping, video and display. We are also able to audit Microsoft Ads accounts. 

Paid social audits

Our paid social media audits can be customised based on the channels that you have in use. From Facebook Ads to Pinterest, we delve deep into your paid social accounts. 

PPC consultancy

Take control of your own Google Ads management with the support of one of our PPC specialists to guide you on new opportunities and best practices. 

Paid social consultancy

Our paid social consultancy services help you to identify opportunities in your current platforms and spot potential in new channels. As part of a complete PPC audit package this gives you vision over your entire advertising campaign. 

Our PPC audits come in two levels depending on your requirements; we offer standalone audits to give you a second pair of eyes or carry out a full-service form being part of the setup process to ongoing management. 

We also offer consultancy in different levels and different frequencies and can build a custom plan that works to support your business. Whether it is PPC, paid social or a cross-discipline approach, we are here to help you grow. 

Why Anicca?

From Anicca’s paid media and social audits to bespoke consultancy you can expert honest, clear, and actionable insights. 


If something is good, we will be sure to highlight this, equally if there is room for improvement, we will offer steps on how you can get there. 

We have been paid media partners for local, national and international businesses, helping these businesses to nurture and grow their paid media campaigns through multi-platform and layered campaign strategies. We are extremely proud that this work has been recognised both nationally and internationally and look forward to helping you. 

Our Client Case Studies

"We have been very happy with the overall project so far, we have seen significant improvements in our campaigns and continue to improve our operations.”

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