Learn how to audit your analytics with live audit of volunteer’s account (4th December)

Learn how to audit your analytics with live audit of volunteer’s account (4th December)

Anicca’s last webinar of 2020 was a live audit of 2 real Analytics. Ann Stanley will review two live accounts to show the techniques we use for understanding: the status of a website the source of traffic how different users behave on your site whether the site converts i.e. if there are sales or leads….

Getting started with LinkedIn advertising: A step-by-step guide (30th October)

Getting started with LinkedIn advertising: A step-by-step guide (30th October)

Bakti Jethwa presented a beginner’s guide on how to set up an advertising campaign on LinkedIn to achieve various campaign objectives such as brand awareness, driving website traffic and lead generation. The webinar covers the following topics; Why LinkedIn advertising? A step-by-step walkthrough to setting up your first campaign, and FAQs Read more: https://anicca.co.uk/blog/getting-started-with-linkedin-advertising-a-step-by-step-guide/

Paid Search marketing (pay-per-click) – Understanding the basics of Google Ads (9th October)

Paid Search marketing (pay-per-click) – Understanding the basics of Google Ads (9th October)

In this webinar Gurpreet Bassi, head of paid media at Anicca Digital, will provide an introduction to the basics of Paid Search Marketing (pay-per-click or PPC), focussing on Google Ads. Gurpreet will be showing us what Paid Search looks like and why we need to use it, we will also see the elements of Paid…

Getting started with Google My Business Pages & local SEO (25th September)

Getting started with Google My Business Pages & local SEO (25th September)

In this webinar, Brad Longman, Technical SEO Account Manager, discusses how to get started with Google My Business Pages (GMB) and local search engine optimisation (local SEO). This webinar is for businesses that are looking to drive traffic to their website or their local premises (e.g. store or office), so you are found in the…

Paid Search & Google ads optimisation techniques that work (11th September)

Paid Search & Google ads optimisation techniques that work (11th September)

Gurpreet Bassi, head of paid media, will discuss some general tactics around how best to optimise your paid search campaigns, which you can use for both Google and Bing ads. Gurpreet will cover basic techniques as well as providing some testing and strategy ideas. Agenda Where to start when looking at your paid search account data…

Why your business should be using affiliate marketing and how to successfully launch a campaign (28th August)

Why your business should be using affiliate marketing and how to successfully launch a campaign (28th August)

In this week’s webinar, Holly Kelly discussed why you should be using affiliate marketing and how to launch a successful campaign. Holly explains how affiliate marketing can generate extra leads and sales for your business and the steps you can take to launch a successful affiliate marketing campaign. Taking you through the steps to defining…