Digital marketing in the ecommerce and retail sector is one of the best ways to grow your brand. With most users shopping online, digital marketing has quickly become a necessity for companies in the ecommerce and retail sector.
Some of our longest-standing clients work across fashion, home and garden in the ecommerce sector, and it’s an area we have years of experience in.
Digital marketing will improve a brand’s presence online, in a competitive marketplace, driving sales and bringing exciting brand awareness to your company.
Our SEO, PPC, Social and PR teams provide full-service campaigns that are tracked, backed up with data and generate proven results, all with your business aim in mind.
Whether your business goal is to increase sales overall, highlight key products, introduce a new range, or simply get up there in the Shopping Ads, our award-winning PPC team has you covered.
Our experienced PPC Account Managers will usually recommend and implement a range of remarketing, display and shopping ads.
Your PPC package will improve your budget’s efficiency, reach new and engaged customers ready to make a purchase, and generally improve your CTR, impressions and your reach.
Some of the services you can expect include:
Undertaking an ecommerce campaign is often a large scale project, with hundreds of products and pages needing to be streamlined and crafted into one cohesive site that works for both you and your customers.
As Google Partners, with a multi-award-winning team, our SEO experts will implement a strategy and optimise your site to improve your rankings and establish you as a key competitor in your sector.
SEO for ecommerce and retail clients includes:
Over time, improving your conversion rate will maximise your sales, and even incremental improvements can make a huge difference.
Our agency is built on data, and one of the first things we will look at on your site is your tracking and how we can best utilise data to drive your campaigns.
Analytics and conversion work for the ecommerce sector will usually include the following points:
PR and link building projects can maximise your reach exponentially, especially in the ecommerce, home & garden, and fashion & retail sectors. Our client, Charles Bentley has now had two features on BBC East Midlands news, gained by our team’s PR work which achieved outstanding press coverage.
Building links is also a key marker of domain authority for your site, which can greatly increase your rankings and boost your SEO.
We’ve worked on campaigns involving Rita Ora and Ellie Goulding for Deichmann, so are well practised at helping brands gain success with their online campaigns, such as new launches of products and lines.
Your PR work with us will include a tailored mix of:
We’ve been sharing our knowledge since we first began, as we believe everyone should have the tools to accomplish their digital marketing goals.
Our expert team have years of experience as trainers, as well as their own specialist areas within digital marketing.
During your training, you can expect a packed session, filled with engaging, informative content that will ensure you become comfortable within your chosen subject area.
How Anicca increased +63.8% CTR Increase year on year
Boosting organic traffic through SEO
Anicca Revamps Honey Brothers' E-com Ads with Performance Max
Driving ROAS to 1,000% in Google Ads
2,097,216 combined reach
92% increase in website sessions
115% Partner growth rate
1.3m Estimated Coverage Views
16.4% Increase in YOY Conversions
34.86% Revenue Increase
58% Increase in Sales
£47,207 Advertising Value Equivalent
158% Increase In Revenue
Cost Per Lead reduced by 23%
510 X's #FraudChatUK was used
300% Increase in Revenue
Rank #1 for the Keyword "Sofa"
50% Increase in Conversions
42% Improvement in Bounce Rate
Get in touch.Let’s talk.
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Anicca Digital 1 Abbey Gate LeicesterLE4 0AA