Anicca MD Ann Stanley delivering a keynote presentation in Romania Read more
Delegates working hard during our 5 day SEO training bootcamp Find out more
As Seen on TV!
Our MD Ann Stanley appearing on the BBC's Working Lunch programme explaining Pay-per-click to Declan CurryWatch here
Welcome to Anicca, the home of data-driven digital marketing
Anicca is the leading digital marketing consultancy in the midlands. We combine deep data analysis with compelling application of search technologies to deliver an acceleration in commercial performance for our clients. Click on any of our logos below to read more about our services or scroll further down the page to see the benefits of working with us and examples of our client case studies.
Anicca specialises in search marketing and lead generation for B2B sites, plus ecommerce marketing for sites in high growth and competitive sectors. Find out more...
Conversations is a new service to help develop the brand of our clients’ business and website. This includes digital and traditional PR as well as social media. Find out more...
We offer technical services to help clients during and after the launch of their site. We can also setup Analytics, tracking, tagging and shopping feeds. Find out more...
Our Petite digital marketing packages (SEO, PPC, Social and PR) are perfect for small and local businesses with a budget of less than £1000 per month. Find out more
We also provide a range of training courses across all these channels, this includes our practical 5-day boot camps and bespoke in-house training. Find out more...
If you are a small or local company with a monthly budget of less than £1000, then you will need to complete a fact-finding form in order to determine which of our “Petite Packages” would meet your needs
Established businesses that require our fully managed service will be offered a free technical audit (this includes the performance of your website, Analytics, SEO status, and if applicable AdWords and any other marketing channels)
We will present the findings of the audit in an initial 2-hour free consultation – this will allow us to discuss various options and packages that you might want to undertake
We have a range of “Petite” packages for small or local businesses that have a budget of less than £1000/month
Our fully managed packages normally consist of a minimum of 2 days to setup your marketing channel(s), followed by an ongoing project to manage the channel(s).
Alternatively clients can take a “Combi” project, where they pay us a monthly retainer for a set number of days per month, however the combination of channels and services undertaken is completely flexible and is based on a 3-month plan (which is reviewed and if required modified every quarter)
You own all the accounts and the work we do on your behalf (fully managed packages)
We explain everything in easy to understand language and won’t bombard you with industry jargon
We want you to have the best overview of what is happening on your site, so we provide comprehensive monthly reports from each channel and and an overview of your digital marketing performance using Google Analytics
Digital agencies have to evolve and change rapidly to keep up with the pace of change in the industry, so we have continued to develop a range of new products and services to keep pace with this change. This includes:
The addition of PR and social marketing to supplement and support our traditional search marketing services.
We have also had to provide a range of technical support service to help clients implement the necessary tracking and recommendation from our technical SEO audit
For ecommerce sites we can help create and optimise product feeds for use across an increasingly broad range of channels, including shopping comparison engines, affiliate marketing, marketplaces and social selling (Shopping ads and buy buttons)
We have also continued to develop our training courses, including the development of an online learning platform.
The Anicca family is growing again but this time it is due to a baby boom with two of the team expecting their first babies – so congratulations to both Jess Harvey and Rajal Parekh! So with maternity leave beckoning – we are urgently looking for two experienced Client Services Managers to start immediately. The... Read more
What You Need to Know to IG Your Business Instagram, the photo-sharing app set up in 2010 which is still free-to-use, released figures in September 2015 showing over 400million active monthly users, a figure that’s hard to ignore. With such a huge audience available to small, medium and large businesses alike, and at minimal expense,... Read more
Video consumption is a huge part of our daily lives now. Everywhere we look, there’s a form of video entertainment, whether it’s on YouTube, TV, or banner ads. As a fan of film, video and anything video related, I thought it’d be a good idea to see how much video has changed over the years,... Read more