Google Admits to Profiting From Illegal Ads

Google Admits to Profiting From Illegal Ads

A report published today by the BBC has exposed the recent appearance of ads promoting illegal ticketing sites, cannabis and producers of fake identification in Google’s sponsored results. Although the offending adverts were quickly removed after Google was approached by investigative reporters, the company did admit to profiting from the ads for the duration of…
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Google Social Ad Extensions – Linking your AdWords ads with your Google Plus Page

Google Social Ad Extensions – Linking your AdWords ads with your Google Plus Page

With Google’s Social Networking efforts broadening, here at Anicca Digital we knew it was only a matter of time before Google integrated their own brand of social marketing into their advertising programs. Does this new Google+1 annotation give greater depths and dimensions to your advertising efforts, or create a cluttered approach that blurs the lines…
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Google Grants offer AdWords Grants for Charities wanting to undertake PPC

Google Grants offer AdWords Grants for Charities wanting to undertake PPC

Launched in 2003, Google Grants is a unique ‘in-kind’ donation programme that awards free AdWords advertising to selected charitable organisations around the globe. Google Grants are offering a golden ticket to charities based online; $10,000 worth of PPC advertising. The programme currently gives over 4,000 organisations the ability to achieve their goals by helping them…
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Google Updates AdWords Location Targeting Tool

Earlier today Google announced the details of an interface update to the location targeting tools offered as part of their Adwords service. In a bid to improve the effectiveness and precision of geographical targeting in Adwords campaigns, the service has been connected with Google Maps and a number of other improvements have been implemented, with…
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