Google Webmaster Tools allows you to check the indexing of your website, check for links to the website and find any broken links. It also allows you to see what keyword searches on Google showed your website as an organic link – this is useful information when it comes to Search Engine Optimisation (SEO). If…
Google has just recently announced the introduction of a local feature for Product Listing Ads (PLA) campaigns. Conventional PLAs usually go straight to product page, but now there will be a new option where consumers can check if a local store has the product in stock. When someone clicks on the ‘In stock nearby’ they…
In preparation for the New Year, we have devised the ultimate list of New Year Resolutions for a budding PPC marketer.
Google are currently testing a new ‘yellow ad’ labeling system – learn what it is and whether it’s good or bad news.
The latest cadets to join the PPC boot camp have kindly provided us with their testimonials. Learn why so many people are signing up right here.
Read this fantastic article on the new Google Shopping campaigns, and discover the answer to your questions.
Learn about Google certified shops and how it could potentially affect your business by reading this latest post.
Google have announced a spate of updates to paid search, some of which could change the face of pay-per-click forever.
Originally dubbed the ‘Don’t Take Our Word For It’ tool, Google’s Review Ad Extensions are off beta testing and are now available!
As many of you will know, this week at Anicca headquarters we’ve held an intense PPC boot camp to help our young PPC cadets learn all there is to know about PPC – and here’s what they had to say about their experience; Name: Anna Martin Company: Normans Comments: “The PPC boot camp course has…
