Practical AI for marketers, in just two days

A fast, hands-on introduction to using AI in marketing. In two days your team goes from curious to confident, with real tools and techniques they can use straight away.

★★★★★ 4.87 from 700 reviews · 19 years independent · Online or in-person
Course at a glance
Length2 days
LevelBeginner to intermediate
DeliveryOnline or in-person
StyleHands-on and practical
Next datesEnquire for current dates

From curious to confident, fast

Not every team needs the full 10-day programme. This two-day course gives marketers a practical grounding in AI: what it is good at, how to prompt it well, and where it saves real time in day-to-day marketing.

It is hands-on throughout, led by practitioners who use these tools on live campaigns, so your team leaves with techniques they can apply immediately, not just theory.

Who it’s for
MarketersGet practical with AI quickly
TeamsBuild a shared, confident starting point
Business ownersSee where AI fits your marketing
BeginnersNo experience needed

What you’ll leave able to do

Two focused days, real skills you can use the next morning.

Prompt with confidence

Get reliable, useful results from generative AI tools.

Speed up content

Use AI to research and draft faster, with a human check.

Spot the time-savers

Recognise where AI saves real time in your marketing.

Use the right tools

Get oriented in the tools that matter, without the hype.

Work safely

Understand quality, accuracy and brand-safety basics.

Plan next steps

Leave with a sense of where to go deeper.

The two days

A practical arc from foundations to applying AI in your own marketing.

01

Day 1: AI foundations

What AI is good at, prompt engineering, and generative AI for marketing content, with hands-on practice.

02

Day 2: Applying AI

Using AI across content, social and everyday tasks, plus where to automate and how to keep quality high.

Dates and pricing

We run the two-day course for teams and as scheduled cohorts. Dates and fees are confirmed with you.

Book the 2-day course

Tell us about your team and we will share the next available dates, format and fees.

Enquire about the course →

Why train with Anicca

01

Taught by practitioners

Led by people using AI on live marketing every day.

02

Hands-on, not theory

You practise with real tools throughout the two days.

03

A clear next step

It pairs naturally with our deeper 10-day AI programme.

04

19 years independent

An independent Leicester agency since 2007, rated 4.87 from 700 reviews.

Course questions

Do we need any AI experience?

No. The course starts from the basics and is designed for people new to AI.

Is it online or in-person?

Both. We deliver it online or in-person to suit your team.

How is it different from the 10-day course?

This is a fast, practical introduction. The 10-day programme goes much deeper, including building AI agents.

Can you run it just for our team?

Yes. We run it as a private course for teams, as well as scheduled cohorts.

What will we leave with?

Practical skills you can use immediately, and a clear sense of where to go deeper with AI.

What our clients say

★★★★★ 4.87 average from 700+ reviews on Reviews.io

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“A short client testimonial will sit here, in the client’s own words, about the results we delivered and what it was like to work with us.”

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★★★★★

“A second example quote. A line or two on the difference the work made, ideally with a specific outcome the client cares about.”

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“A third example quote, to show how a row of real testimonials would look once they are added from Reviews.io.”

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Read all our reviews on Reviews.io →

Ready to get practical with AI?

Tell us about your team and we will get the two-day course booked in.

How can
we help you?

Tell us what you are working on. A senior member of the team will get back to you within one business day, no account managers in between.

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Office19 Warren Park Way, Enderby, Leicester LE19 4SA