It’s Never Too Late to Start Implementing AI.
The Thursday AI Club Is Here to Help.
You don’t need a technical background to build powerful AI solutions. You just need the right techniques, the imagination to see what’s possible, and a room full of people doing it alongside you. That’s what the Thursday AI Club gives you.
No coding required
Every session is a room full of marketers and business owners sharing what works, what doesn’t, and what they’re building. You learn faster together.
Learn faster together
Every session is a room of marketers and business owners sharing what works. Stuck on something? Someone in the group has probably cracked it. The community helps between sessions too.
Build real things, every session
Most people talk about AI. Members of this club build with it. You’ll leave every session with something real you can use in your business.
Everything You Get as a Member
More than training — it’s your AI support system
Q&A Drop-in – The Main Event
Every session starts with an open Q&A. Bring your questions, your challenges, your “how do I…?” moments. Get personalised help from Ann, Darren, and James. No question too basic.
26 sessions/yearChoose Your Track
After the Q&A, split into two breakout rooms. Join the hands-on workshop if you want to learn that session’s topic, or join the Show and Tell for advanced members to share projects, get feedback, and dig into deeper questions.
Something for everyonePrivate Member Community
Access to the Thursday AI Club WhatsApp group and our community and training portal. Share ideas, ask questions between sessions, access resources, and connect with other members.
Ongoing accessResource Library & Templates
Every session’s slides, prompt libraries, workflow templates, tool recommendations, and cheat sheets — all in one searchable resource centre. Build your AI toolkit over time.
Growing libraryFull Recording Archive
Every session recorded and available within 24 hours. Watch on alternate weeks, revisit techniques, or catch up if you miss a session. Nothing is lost.
All sessions, foreverFresh Beginner Cohorts Every Quarter
New to the club? You don’t have to wait for a big relaunch. A brand new six-session Foundations cohort starts roughly every three months, so there’s always a good time to join.
Join any cohortTool Access & Recommendations
Curated “best in class” AI tool recommendations across every category. We test tools so you don’t waste time on ones that don’t deliver. Updated every cycle as new tools launch.
Curated by practitionersRolling Programme — Never Outdated
Track A restarts as a fresh cohort roughly every three months. Track B runs as an ongoing forum with a new suggested topic each fortnight. Your membership continues seamlessly, no re-enrolment. Join any time, start anywhere.
Always currentBonus: Digital Marketing Webinars
On alternate weeks, join Anicca’s digital marketing webinar (2–3 PM) with live Q&A. SEO, paid media, content strategy, and more — all included with your membership.
26 bonus sessions/yearWorkshop Programme
Every session opens with the same drop-in Q&A for everyone. Then you choose your track. Both tracks run side by side on the same date, so beginners and advanced members come to the same session and split into their breakout room.
Foundations – Sessions 1 to 6
New to AI? Start here. Track A works through the foundations, from prompting and content creation to your first AI agents and building with Claude Code. A fresh six-session cohort starts roughly every three months, so there’s always a good time to join.
Open Forum – Suggested Topics
Already up and running? Track B is an ongoing open forum for Q&A, demos and show and tell. Each date has a suggested topic to focus the discussion, but it’s a starting point, not a fixed agenda, we may not get to it exactly as planned.
Same date, two tracks. On each fortnightly Thursday, Track A runs that fortnight’s Foundations topic and Track B opens with a suggested topic before moving into open Q&A and show and tell.
Term 3 Programme – October 2026 to January 2027Introduction to LLMs & Prompt Engineering
How ChatGPT, Claude and Gemini work. The COSTAR framework. Build a personal library of reusable prompts.
Join free this ThursdayAI for Productivity & Business Processes
Automate admin, summarise meetings, process documents, build internal tools. Before-and-after workflows.
Content Creation at Scale
Repeatable content engines. Custom GPTs vs Claude Projects. Blog posts, social, email and ad creative at scale.
Multimedia: Images, Video & Audio
Midjourney, DALL-E, Runway, HeyGen. Create branded visuals, product imagery, social video and audio content.
AI Agents & n8n Automation
The n8n automation platform. Real workflows: social posting, SEO agents, content optimisation. Build your first AI agent.
Voice Agents & Chatbots
Conversational AI from FAQ chatbots to voice agents. Vapi, Bland.ai and custom n8n solutions, connected to your data.
Claude Code – Getting Started
Claude Code inside Claude Desktop. No command line. Draft documents, analyse data, build tools. If you can describe it, you can build it.
Digital Advertising, Analytics & AI
AI-powered ad creative, bidding strategies, Performance Max. GA4 analysis, custom dashboards, actionable insights.
Vibe Coding – Build Without Code
Lovable, Bolt and Claude. Go from idea to working prototype in under 35 minutes. Leave with something you built.
Discovery & AI Adoption Planning
From experiments to strategy. The AI audit process, business case, adoption roadmap and ROI measurement.
Claude Code – Advanced
Going deeper with Claude Code. Custom skills, MCP integrations, multi-step workflows. Automated reports, proposals, AI portals.
What’s New + Best Tools
The latest tools, features and developments. Live demos. Curated recommendations across every category.
Introduction to LLMs & Prompt Engineering
How ChatGPT, Claude and Gemini work. The COSTAR framework. Build a personal library of reusable prompts.
Join free this ThursdayAI for Productivity & Business Processes
Automate admin, summarise meetings, process documents, build internal tools. Before-and-after workflows.
Content Creation at Scale
Repeatable content engines. Custom GPTs vs Claude Projects. Blog posts, social, email and ad creative at scale.
Multimedia: Images, Video & Audio
Midjourney, DALL-E, Runway, HeyGen. Create branded visuals, product imagery, social video and audio content.
AI Agents & n8n Automation
The n8n automation platform. Real workflows: social posting, SEO agents, content optimisation. Build your first AI agent.
Voice Agents & Chatbots
Conversational AI from FAQ chatbots to voice agents. Vapi, Bland.ai and custom n8n solutions, connected to your data.
Claude Code – Getting Started
Claude Code inside Claude Desktop. No command line. Draft documents, analyse data, build tools. If you can describe it, you can build it.
Digital Advertising, Analytics & AI
AI-powered ad creative, bidding strategies, Performance Max. GA4 analysis, custom dashboards, actionable insights.
Vibe Coding – Build Without Code
Lovable, Bolt and Claude. Go from idea to working prototype in under 35 minutes. Leave with something you built.
Discovery & AI Adoption Planning
From experiments to strategy. The AI audit process, business case, adoption roadmap and ROI measurement.
Claude Code – Advanced
Going deeper with Claude Code. Custom skills, MCP integrations, multi-step workflows. Automated reports, proposals, AI portals.
What’s New + Best Tools
The latest tools, features and developments. Live demos. Curated recommendations across every category.
Beginners restarts every term. A fresh six-session Foundations cohort begins roughly every three months, so you’re never far from a good starting point. Track B keeps running as an ongoing forum, no reset needed. Your membership continues seamlessly – no re-enrolment.
Who Benefits Most?
Marketing Teams
- ✓Integrate AI into daily workflows
- ✓Automate content, social & reporting
- ✓Build AI-powered marketing agents
Business Owners
- ✓Know AI matters but need a starting point
- ✓Get a strategic AI roadmap
- ✓Test tools with expert guidance
Course Alumni
- ✓Free membership with paid courses
- ✓Keep building on what you learned
- ✓Stay current as AI evolves
AI Curious
- ✓Tried ChatGPT and thought “is that it?”
- ✓See what’s really possible with AI
- ✓Learn by doing, not just watching
Your AI Assistants
Ann Stanley
20+ years in digital marketing. Co-director of Anicca AI. Building AI-powered tools, audits, and content pipelines with Claude Code for the past year. “I can’t code — but I can build with Claude.”
Darren Wynn
Specialist in n8n automation, data, attribution, reporting AI, and AI for management and operations. Turns “wouldn’t it be great if…” into working workflows.
James Allen
Technical SEO and n8n automation specialist. Built many of the AI agents on secret-agents.ai. Focuses on SEO and GEO automation.
More Than Training — It’s a Community
The sessions are just the start. Between workshops, the community keeps you moving.
Community & Training Portal
Access our dedicated portal for resources, session materials, and training content. Ask questions any time, not just during sessions.
WhatsApp Group
Quick questions, tool tips, and real-time updates. When you find something that works, share it instantly with people who get it.
Peer Learning & Collaboration
Members share their builds, workflows, and wins. Learn from what other businesses are doing with AI — across industries and skill levels.
Weekly AI Newsletter
Subscribe to our LinkedIn newsletter for weekly updates on what’s new in AI for marketing and business. Tool recommendations, community highlights, and what’s coming next.
Digital Marketing Webinars
Alternate weeks also feature Anicca’s digital marketing webinar (2–3 PM) + live Q&A. Extra value included with your membership.
Connect Between Sessions
Build relationships with other marketers and business owners who are on the same journey. Some of the best insights come from peer conversations.
What Our Students Say
“Excellent course, really well structured and delivered. Ann is incredibly knowledgeable and makes complex AI concepts easy to understand. I’ve already started implementing what I learned.”
“Hands down the best training investment we’ve made this year. The practical approach means you leave with actual tools and workflows, not just theory. Would recommend to any business.”
“I was sceptical about AI training but Ann and the team completely won me over. The n8n automation session alone has saved our team hours every week. Brilliant course.”
“What sets Anicca’s training apart is that they actually use these tools every day in their agency. You’re learning from practitioners, not theorists. Fantastic value.”
Simple Pricing
Everything included. Cancel anytime.
New members can join their first live session free. Two cohorts start this term:
No commitment, 2-5pm BST/GMT both dates. See if the club is right for you before you subscribe.
- ✓Q&A drop-in every session + workshop or show and tell
- ✓WhatsApp group + community portal access
- ✓WhatsApp member group
- ✓Full recording & resource archive
- ✓Tool recommendations & templates
- ✓Digital marketing webinars (alternate weeks)
- ✓Cancel any time — no lock-in
- ✓Everything in Monthly, plus:
- ✓Save 2 months vs monthly
- ✓Lock in your rate for the full year
Already completed our 2-Day AI Sprint or 10-Day AI & Automation Course? Your membership is included free until end of 2026 — no action needed. Just email [email protected] to confirm your place.
Frequently Asked Questions
Ready to Stop Going It Alone?
Fortnightly live sessions, 2-5pm UK. Membership starts the moment you join.
£40/month or £400/year, excl. VAT · Cancel anytime · Everything included
