Festival of AI – From ChatGPT to Claude Code – Fri 16th Oct

Ann Stanley at the Festival of AI - From ChatGPT to Claude Code

Join Ann Stanley at the Festival of AI at the National Space Centre in Leicester for From ChatGPT to Claude Code: The Universal AI Tool for Marketers and Managers (No Coding Required).

  • Date: Friday 16th October 2026
  • Event: Festival of AI, National Space Centre, Leicester
  • Speaker: Ann Stanley

About Ann

Ann Stanley is the founder and CTO of Anicca Digital, the Leicester agency she started in 2007, and co-founder of Anicca AI & Insights. For nearly 25 years she has worked as a consultant and trainer across paid media, search marketing, analytics and ecommerce, and much of her time now goes on AI strategy and automation, building practical marketing tools with Claude Code, including the skills, agents and reporting tools shown in this session.

About the Session

Most people still use AI as a chatbot. In this session Ann shows how to move on from ChatGPT to Claude Code and get real work done with it, without learning to code.

She covers how to get started with Claude Code on the desktop, the skills that make it useful from day one, and practical examples from Anicca’s own marketing, from research to a published blog in around 30 minutes. The slides will be added to this page after the event.

What You’ll Learn

  • Why Claude Code is the universal AI tool for marketers and managers
  • How to get started with Claude Code on the desktop
  • How skills turn Claude Code into a member of your team
  • Practical examples you can copy for your own marketing

Can’t make it to Leicester? Join the Thursday AI Club, where Ann runs regular hands-on Claude Code sessions.