Get your
digital transformation roadmap
Take the C10 Digital Transformation Test and get a practical, prioritised roadmap for your channels, content and systems, towards stronger, better-measured growth.
How you score across all ten areas, and where the biggest gaps are.
Complete the C10 digital transformation test and get your roadmap.
A structured look at your whole business across ten areas, the C10 framework. Not a tick-box quiz you could write yourself. You put in real answers about your business; you get back a picture of where the biggest opportunities are, scored and sequenced. The effort is the point: it is what makes the roadmap yours.
Complete the test
Answer the C10 questions about your business, from goals and customers to channels, content and compliance. 20 to 30 questions in the short version; the full discovery goes deeper.
Get your scored roadmap
You receive a digital readiness score and an executive summary that reflects your business back to you through the C10 framework.
Walk through it with us
Book a short call and we open up the full roadmap together: your top opportunities, a 12-week pilot and a 12-month plan, live on screen.
A consulting-grade digital transformation roadmap. Free.
Your answers run through the C10 methodology to produce a real plan, not a tip sheet. You see your score and summary straight away; the full roadmap we reveal together on the call.
- ✓Your digital readiness score, with the weakest areas flagged
- ✓An executive summary that maps your business onto the C10 framework
- ✓Your top growth opportunities, ranked by impact and effort
- ✓A 12-week pilot plan and a 12-month digital transformation roadmap
- ✓A sequenced path from where you are to a fully joined-up growth system
Complete the C10 test and the scored roadmap is on us.
Ask about waived fees for clients who go on to build the full programme with us.
Want to see your C10 score right now?
Twenty to thirty questions, fifteen to twenty minutes. No form to fill in first, no phone call, straight into the test.
This is what you get back, not a tip sheet.
Below is a real C10 readiness profile generated from a completed test (anonymised). Your own version is built from your answers, every chart and recommendation reflects what you tell us about your business.
A single digital readiness score on the same dial that opens your report, with the weakest of the ten areas flagged for action.
How you perform across all ten elements today, against the importance you place on each. The gaps are where the roadmap starts.
Importance versus performance. Top-left, high importance, low performance, is where the roadmap starts.
Your top growth opportunities, ranked
A sequenced 12-month plan
The full timeline, the impact-and-effort grid and a 12-week pilot plan are revealed together on a short call.
Eight example businesses, eight very different roadmaps.
The same ten-area framework produces a different plan for every business. These are Digital Transformation Roadmaps generated from mock sample businesses across a range of sectors, real report output, not mock-ups. Open any one to see the full report.
Calderstone Surveyors
Searchable precedent and knowledge-base structure to cut report-drafting time
See the full roadmap →
Bramble Homewares
A margin-adjusted ROAS model and paid media restructure across Google, Meta and Amazon
See the full roadmap →
Barker and Bowl
A centralised trading dashboard replacing the manual Monday morning report
See the full roadmap →
Meridian Logistics
A LinkedIn organic authority programme built on referral relationships that already work
See the full roadmap →
Fenwick and Marsh
One unified email communications programme across nine acquired offices
See the full roadmap →
Alderley Health
Board pack automation to replace a manual, three-system monthly assembly
See the full roadmap →
Kestrel Sports
A pipeline and margin reporting dashboard to replace the whiteboard and Sage exports
See the full roadmap →
Oakhaven Care
A unified weekly performance dashboard across referrers, frameworks and recruitment
See the full roadmap →These are mock sample businesses created to show the range of the report, not real clients. Your own report is built from your answers.
A digital transformation roadmap sized to your business, not a generic checklist.
The same ten-area framework, a very different plan depending on the size and complexity of your business. The roadmap is sized to where you are, so the next step is always realistic.
Get the foundations right, fast
The right channels for your size, a working measurement setup, and a handful of high-value projects to prove the model. Practical wins in weeks, not a transformation programme.
Connect your channels together
A joined-up growth system starts to pay back: shared reporting across channels, connected systems, and a structured content and campaign programme so growth compounds rather than resets every month.
Run the business on one set of numbers
A full reporting and channel programme across sites and functions, with the governance and retainer team to match. A sequenced plan that scales without losing control.
Your test answers tell us your size and complexity, so the roadmap you get back is already right-sized to your business, not a one-size-fits-all to-do list.
Every channel is running. Nothing is joined up.
Paid, organic, content, email, each one might be working. But nobody can say with confidence which pound of spend is actually earning its keep, or what the next one should go on.
What is happening right now
Each channel reports its own numbers, on its own platform, in its own language. Budget gets allocated on gut feel or last year’s split, not on what the numbers actually show.
What you are not getting
No single view of what is really driving growth. No confidence to shift budget toward what works. Leadership can ask about one channel at a time, never about the whole picture.
From channel-by-channel marketing to one joined-up growth system.
Channels do not join themselves up. It takes infrastructure. There are three stages, and most businesses are stuck on the first.
Where most businesses are
- Ad hoc campaigns
- No shared reporting
- Decisions on gut feel
- Nothing joined up
Where the early movers are
- A shared content calendar
- Basic cross-channel reporting
- An agreed measurement approach
- Regular reviews
A whole business on one set of numbers
- Central performance dashboard
- Channels, content and CRM connected
- Retainer teams running each part
- Clear reporting and ROI
The four reasons channel-by-channel marketing hits a ceiling.
Running channels in isolation does not become a joined-up growth system on its own, for four reasons. Each one is a cost you are paying today without seeing it.
It cannot be measured properly
Each channel reports its own numbers, on its own terms. Nobody can say with confidence which pound of spend actually earned its keep.
It does not grow with the team
The campaign one person built does not reach the wider team. The next hire starts from zero, reinventing decisions that were already made.
It does not compound
Content, SEO and email work best when they build on each other. Run in isolation, each channel starts again from nothing every month.
There is no company-wide view
Leadership can ask about one channel at a time. Nobody can ask how the whole business is performing across marketing and get a straight answer.
Built by the team that runs it every day.
Anicca Digital is a Leicester marketing agency founded by Ann Stanley in 2007. Nineteen years of data-driven marketing across SEO, paid media, paid social and content, for e-commerce and lead generation clients.
[NEEDS REAL QUOTE – insert a genuine client testimonial about performance marketing / digital transformation work here. The original AI-ready page’s quote was specifically about AI content tools and does not fit this page; nothing has been substituted in its place.]
From your roadmap to a whole business running on one growth system.
The roadmap shows you what to do. This is how we deliver it, performance marketing across every channel, and Armadello bringing it all into one view.
Anicca Digital
SEO, paid search, paid social, content and CRO, run to a margin or cost-per-result target rather than platform-reported claims.
- Google, Meta, Amazon and marketplace paid media
- SEO and content built for organic search and AI citation
- Conversion rate optimisation across the funnel
- A named account team and a monthly reporting rhythm
Armadello Analytics & Insights
One reporting view for every channel, so leadership sees performance, spend and margin in one place instead of stitching platform exports together.
- Google Ads, Meta, GA4 and SEO dashboards in one place
- Cost per lead or sale, and true margin by channel
- A live view instead of a manual weekly report
- Already live for Charles Bentley, Books2Door and Skintique
What you might be wondering.
How long does the test take?+–
What do I actually get at the end?+–
Is it really free?+–
Do I need to be technical?+–
What happens to my answers?+–
See your business through the C10 framework.
See your business through the C10 framework, and get the roadmap to a whole business running on one growth system.
