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How to use Facebook Advertising to replace your lost organic traffic – presented at Leicester Digital Meet-up March 2018

Facebook wishes to de-clutter people’s new feeds and prioritise the posts from friends and family whilst removing organic page posts from commercial organisations. In response to this change, we are running a free seminar where our social media experts will share tips on how to make your Facebook advertising stand out.

Our complimentary seminar will explore:

– The growth of social advertising;
– Setting a marketing objective for your campaign;
– The 11 different types of ad options on Facebook, we will share tips on choosing the right ad type.
– The different targeting options; new audience, custom audience or lookalike audiences
– Re-targeting/Remarketing to previous visitors to your website
– Your budget options, bidding strategy & campaign scheduling and
– Measuring performance

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