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What happens behind the scenes in PR? (Friday 10th May 9:00am-10:00am)

Creating a standout press release and securing coverage is no accident—it involves a series of behind-the-scenes steps that often go unnoticed by clients and teams. Join Amy and Ebony from Anicca’s PR team for an exclusive look at the entire process, from crafting compelling content to earning valuable links. You’ll gain expert insights, hear real-life examples and stories, and have plenty of time to ask your questions during this engaging session.

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