SEO News September 2022 SEO News August 2022 SEO News July 2022 SEO News June 2022 Latest search and SEO news from September 2022. Search on Showcase updates from Google, Google Ads issues, Google PID removal features and more. During September 2022, these are the main news items and updates: Search on Showcase: Google Maps…
We are going to look back at the most important updates in PPC in the last month. August and September have brought some exciting new changes within Google Ads. We are here to make sure you have all the top PPC updates. 1 – New functionality for Google Ads Discovery campaigns Google made updates to…
SEO News August 2022 SEO News July 2022 SEO News June 2022 SEO News May 2022 Latest search and SEO news from July 2022. Google tests large images in search ads. John Mueller discusses linking to insecure pages and disavow files. During July 2022, these are the main news items and updates so far: Does…
Brand awareness is the first stepping stone and the foundation of all marketing activities. It is critical to increase the recognition of a brand and begins the process of driving performance-related objectives. Without brand awareness activity it becomes harder to prospect and increase your brand share in the market. 3 Factors of Brand Awareness Fosters…
Leicestershire’s premier digital marketing conference, Leicester Digital Live, is back with a bang this summer, with organiser’s Anicca Digital announcing it will take place, in person, on Tuesday 7th June. It will be held in the city’s Winstanley House venue which offers greater capacity than previous conferences, facilitating two simultaneous speaker events, and is also…
Undertaking competitor analysis is a crucial task for any marketer, to ensure your business has the information it needs to stay one step ahead. Why competitor analysis is important Competitor analysis offers many benefits that range from enabling your business to grow, to making your own campaigns and marketing more effective. The top 5 benefits…
New Google Ads Premier Partner Certification rolled out in February 2022 There are thousands of Google Ads agencies in the UK that display the Google Partner accreditation badge. Of these around 400 were eligible for Google Ads Premier Partner Accreditation – which required agencies to have a certain number of qualified staff, an ad spend…
Learn how to complete keyword research for your site with our two-part guide. We’ve put together the best tips and tools for keyphrase research for your SEO and PPC campaigns in 2022 to improve your site’s visibility in search engines. Read on to find useful tools for finding keywords, a guide to understanding and improving…
During 2021 we saw the murmurs of new trends taking shape, and past trends from 2020 start to take a back seat as the economy began to bounce back. Looking ahead to 2022, these are 5 of the key trends that I believe will start to take a lead and guide how we do digital….
Frederick Vallaeys presented “The Greatest Mind Shift in PPC Management History” at Anicca Digital’s 6th Leicester Digital Live Conference on 16th February. You can watch the replay here, download the pdf and read the summary below: Watch the Video Read and download the pdf here 4pm – Frederick Vallaeys, Optmyzr Read the summary Frederik Vallaeys of Optmyzr.com shares…