EPIC-25 – Sem Tielemans – What’s Next for PPC?
What’s Next for PPC? Data, AI, and the New Rules of Ecommerce Advertising In this comprehensive and data-driven presentation, Sem Tielemans (Strategic Partnerships and Growth Manager at Producthero) delivered crucial insights into the fundamental transformation of PPC agencies and ecommerce advertising. Drawing from extensive research including 100+ agency visits, the Dutch Search Awards interviews, and…












