What AI Knows About You – And more importantly, what you can do about it In this eye-opening presentation, Waikay delivered a crucial wake-up call about the evolving landscape of AI knowledge and its impact on business visibility. Moving beyond traditional SEO thinking, the session explored how Large Language Models (LLMs) like ChatGPT, Claude, and…
What’s Next for PPC? Data, AI, and the New Rules of Ecommerce Advertising In this comprehensive and data-driven presentation, Sem Tielemans (Strategic Partnerships and Growth Manager at Producthero) delivered crucial insights into the fundamental transformation of PPC agencies and ecommerce advertising. Drawing from extensive research including 100+ agency visits, the Dutch Search Awards interviews, and…
Getting the most out of your social media campaigns. Social media advertising is one of the most powerful tools in a marketer’s toolkit. But, getting strong results from Meta Ads (Facebook and Instagram) requires more than just hitting “boost.” With rising competition and shifting algorithms, you need to be smarter, faster, and more strategic than…
In a fast-moving digital landscape, upskilling isn’t just a bonus—it’s essential. Whether you’re building a high-performing team, growing your own expertise, or looking to share your knowledge with others, investing in training is a powerful way to future-proof your success. Join us for a special Anicca Academy webinar where we’ll explore how our training courses…
Backlinks remain one of the most powerful signals in Google’s ranking algorithm—but how we analyse them needs to evolve. In 2025, the old methods no longer cut it. Understanding your competitors’ link strategies now requires a sharper, more strategic approach. Join us for an insightful webinar where we’ll explore how to rethink and refine your…
Retention is no longer just a nice-to-have—it’s a powerful driver of sustainable growth. In today’s competitive landscape, building long-term customer relationships can deliver more value than ever before. Join us for an insightful webinar where we’ll explore how to design and optimise loyalty programs that go beyond points and perks to create genuine, lasting connections…
Influencer marketing continues to be one of the most powerful tools for brands looking to grow authentically through trusted voices. Whether you’re new to the space or looking to refine your approach, this webinar will give you a clear, practical foundation to get started and see results. Join us for an insightful session where we’ll…
On 11th June 2025, EPIC 25 will bring together the brightest minds in ecommerce for an unmissable day of innovation, insights, and networking. Set in the iconic National Space Centre in Leicester, this event offers a unique opportunity to discover the latest trends, strategies, and technologies shaping the future of ecommerce. Date: 11th June 2025Location: National Space Centre, Leicester…
AI is transforming the future of eCommerce—helping businesses work smarter, boost profits, and deliver better customer experiences. Are you ready to take advantage? Join us for Ecom Lunch at Veeno, Leicester, hosted by Ann Stanley, CEO & Founder of Anicca, and Darren Wynn, Managing Director at Anicca. Over great food and expert conversation, you’ll learn…
AI is rapidly transforming the way businesses operate—improving efficiency, increasing profitability, and enhancing customer satisfaction. Join us for an insightful webinar where we’ll explore how AI agents and automation can revolutionise your workflows and drive business growth. In this session, we’ll cover: Date: 2nd May 2025Time: 9:00 – 10:00 AM Don’t miss this opportunity to…
