Reporting & insights
As a data-centric marketing agency, the decisions we make and the campaigns we plan and implement are based on actionable and reliable data.
While it is important to make sure your Analytics account is correctly set up to track the relevant data (sessions, pages visited, bounce rates, conversions, sales etc…) it is also important that you can make sense of this data and use it to inform your everyday business decisions.
That’s where our highly trained and fully qualified team of Google Analytics experts can help.
We can set-up regular management dashboards and reports to show you the data that means the most to your business, as well as provide valuable insights to help you make the most of your website traffic.
We can go beyond just the set-up of your Google Analytics and custom reports, and can actively measure the results of your marketing activities on an ongoing basis. The insights we provide can be crucial in helping you better understand the effect your marketing spend is having on your bottom line, and what changes need to be made to improve the return on your investment.
We can help you make sense of your data and provide recommendations that are relevant to your business objectives, such as:
- Checkout abandonment
- User experience issues (site speed etc…)
- Poor performing content (high bounce rates, low conversion rates etc…)
- Top performing content
- Multi-channel analysis
As well as setting up and managing your Google Analytics account, we can also train you and your staff to be power users. To learn more, see our Google Analytics training courses.
How can we help?
Call 0116 298 7482 to speak to one of our Consultants