This Week in AI in Marketing & Management (20th Jul 26)
Google delays Gemini 3.5 Pro, 54% of enterprises hit AI agent security incidents, & Mastercard picks the UK for its agentic commerce sandbox.

Google delays Gemini 3.5 Pro, 54% of enterprises hit AI agent security incidents, & Mastercard picks the UK for its agentic commerce sandbox.

This week’s search marketing news: the EU’s Google ruling, AI Mode ads on 29% of commercial queries, ChatGPT’s dent in search volumes.

OpenAI launches GPT-5.6 in three tiers, and AI search is rewriting who owns SEO visibility. Plus 22 more stories on AI in Marketing & Management.

This week’s search marketing news: Search Console tracks socials, ChatGPT referrals jump 36.7%, Smart Bidding changes from 17 August.

Claude Fable 5 returns, 3 studies clash on what AI Overviews do to clicks, & Visa goes live with agentic payments across 30+ European banks.

This week’s search marketing news: 29% of search demand is declining, AI Overviews cut clicks 40%, and ChatGPT changes who it cites.

McKinsey finds leaders think 4% of staff use AI daily, the real figure is 13%. Semrush indexes 126m AI search prompts and Anthropic puts Claude inside Slack.

Agentic commerce goes mainstream as Shopify, Visa and Stripe ship agent payments, WPP forecasts AI search ads at £75bn, and the C-suite AI confidence gap widens. Anicca’s weekly analysis.

Anthropic switched off for non-US users. Visa + Mastercard race on AI agent payments. 91% of UK brands invisible in AI search.

This week’s search marketing news: zero-click hits 68%, Amazon’s Alexa becomes an ad platform, Anthropic calls for an industry brake pedal.

