Weekly Update – Search Marketing – 22nd Jan 2026
2026 search marketing trends revealed as marketers shift budget to AI strategies. Explore key updates and winning tactics.

2026 search marketing trends revealed as marketers shift budget to AI strategies. Explore key updates and winning tactics.

How Google’s January 2026 core update reshaped search marketing: 5 key trends, new tools, and the latest search strategies.

Estimated reading time: 9 minutes This week, major developments in AI marketing were announced, with Google and OpenAI leading the charge. The introduction of new protocols and tools signifies a critical shift in how retail and ecommerce brands leverage AI to enhance customer experiences and optimise sales channels. This blog post unpacks the implications of…

Estimated reading time: 11 minutes In this weekly roundup, we track how rapid advances in AI are reshaping search, media buying, ecommerce and influencer marketing. Use this summary to prioritise where to test, what to measure differently, and how to future‑proof your marketing activity as agentic commerce and AI search move from experimental to mainstream….

Estimated reading time: 12 minutes This week in search marketing news, December 2025 has revealed a number of pivotal updates affecting both SEO and PPC strategies. Key highlights include the introduction of the AI Mode button on Google’s homepage, which promises to revolutionise user interactions, and significant enhancements in Google Ads, introducing automation as the…

Testing Perplexity’s Comet AI browser for SEO tasks. Explore its strengths, limitations and practical applications for analysts.

Learn why AI predicts rather than writes, and discover practical techniques to transform AI content into authentic, human prose.

Discover how AI agents automate SEO tasks, keyword research and content analysis. Practical tools to streamline your workflow.

Master prompt engineering, vibe coding and Copilot Studio. Practical AI techniques to boost creativity and productivity.

Explore how AI search is transforming SEO. Expert insights on citations, visibility strategies and the future beyond blue links.

