Shopping ads, or PLA (Product Listing Ads) as they are often referred to, are the visual product adverts that Google show for product related searches often at the top of search engine results and within the shopping tab of Google. Within the UK, shopping ads currently drive 82% of retail search ad spend look set…
“Twas the night before Christmas, when all through Anicca Digital Not a creature was stirring, apart from the ghost that steals our snacks; The stocking is hung on our posh marble surface with Sellotape, In hopes that St. Nicholas soon would be here” Have you been peer pressured into participating in the works Secret…
I’m sometimes asked in the office to help with Excel stuff, usually, it’s the same stuff over and over; So, here’s a list of the common basic Excel stuff I’m asked to help with and hopefully an explanation of how it works and how it’s useful for Google Ads. I like to use spreadsheets and…
I’ve seen a few guides online on how to turn off auto ad suggestions in Google AdWords, either they weren’t easy to follow or told me the wrong place altogether. I’m hoping this guide will quickly and correctly show you how to turn off auto ad suggestions within the new AdWords interface with ease. Benefits…
In an AdWords ad, have you ever noticed the postcode at the end of the headline? This method dramatically increases conversions, do you want to learn how to do this? Here’s an easy five-step guide on how to show your target audience’s postcode or city within the ad targeted to them, this technique ensures that…
