Google Ordered to Share Search Data, Local Services Ads Folds Into Google Ads, and Scrapers Win in Court
This week’s search news: the EU’s binding Google data-sharing order, Local Services Ads moving into Google Ads, and the SerpAPI ruling.
EU Set to Rule Against Google, AI Mode Ads Hit 1 in 3 Queries, and ChatGPT Dents Traditional Search
This week’s search marketing news: the EU’s Google ruling, AI Mode ads on 29% of commercial queries, ChatGPT’s dent in search volumes.
Search Console Opens Up to Social Posts, ChatGPT Referrals Hit a Peak, and Smart Bidding Gets Predictable
This week’s search marketing news: Search Console tracks socials, ChatGPT referrals jump 36.7%, Smart Bidding changes from 17 August.
We trialled OpenAI’s ads on ChatGPT in the UK – here’s what we found
Early access to ChatGPT ads gave us a first look at the platform, the creative, the costs and the targeting. Here’s an honest breakdown of what’s working, what isn’t, and where the gaps still are as of July 2026. Paid media doesn’t get a new mainstream surface very often. So when the chance came to…
29% of Search Volume Is Declining, AI Overviews Aren’t Filtering Junk Clicks, and ChatGPT Changes Who It Cites
This week’s search marketing news: 29% of search demand is declining, AI Overviews cut clicks 40%, and ChatGPT changes who it cites.
Zero-Click Hits 68%, Amazon’s Alexa Becomes an Ad Platform, and Anthropic Calls for a Brake Pedal
This week’s search marketing news: zero-click hits 68%, Amazon’s Alexa becomes an ad platform, Anthropic calls for an industry brake pedal.
Google Sunsets Standalone Display, Caps Ads Data Retention, and Pichai Concedes AI Overviews Overreach
Google retires standalone Display for Demand Gen, caps Ads reporting data at 37 months, and Pichai admits AI Overviews are too opinionated.
Google’s May Core Update Lands, Search Goes Agentic on Gemini 3.5, and AI Mode Gets Conversational Ads
New AI Mode ad formats, Universal Cart, SynthID in Search, and WordPress 7.0.
AI Traffic Gets Its Own GA Channel & Ahrefs Proves Schema Doesn’t Move AI Citations
GA gets an AI Assistant channel, Ahrefs proves schema doesn’t move AI citations, and Conde Nast plans for zero search traffic.
Five AI Mode Link Fixes, Bing’s Grounding Manifesto, and Journey-Aware Bidding Lands
Google’s AI Mode gets 5 link fixes, Bing pushes a grounding index, and Google Ads launches Journey-Aware Bidding. Search news inside.
