Due to continued growth, we’re recruiting once again, this time for a Senior Social Media Manager to join our flourishing social media department. Download the full job spec. The Role The Senior Social Media Manager will be responsible for smooth and efficient delivery of the Social Media and Paid Social Media service. You will have end…
We’re on the hunt for a talented Content Marketing Manager to join our growing content marketing team. Download the full job spec. The Role The Content Marketing Manager will be responsible for the creation of and driving content marketing campaigns, delivering increases in traffic and conversions through paid, owned and earned channels. You will…
Choosing an SEO agency can be a difficult and daunting prospect. With so many agencies out there, how do you know the good from the bad when you’re trying to work out how to choose an SEO agency? SEO is a deeply complex marketing discipline that spans a wide range of skill sets. Finding an agency…
According to Hubspot’s State of Inbound 2018 report, “55% of marketers say blog content creation is their top inbound marketing priority”. With content playing such an imperative role in digital marketing, (check out our top 12 reasons why content marketing is an important part of your marketing mix) there’s a constant challenge for marketers, and…
Monday morning may not be everyone’s favourite time of the week but there’s a buzz around the Anicca Digital office this morning as we’ve been shortlisted for seven, yes that’s SEVEN, awards. UK Agency Awards 2018 Now entering its fourth year, the UK Agency Awards are a relative newcomer to the digital awards scene and…
“By removing a few of the older stems completely you allow in light and also encourage the production of more youthful stems that will carry a generous crop of flowers.” Alan Titchmarsh As any avid gardener will tell you, pruning is an important part of stimulating growth in a well-tended garden. And content pruning is an…
Determining the cost of SEO is a minefield! Whilst cost shouldn’t be the primary deciding factor in choosing your SEO agency (find out more about our SEO services) it is a key consideration. With prices being quoted at an hourly or daily rate as well as monthly retainer rates, one-off project prices and pay on performance,…
93% of all online experiences start with search engines. If you haven’t optimised your website, you will struggle to rank in search results. So, the big question is, how do you improve your positions and click-through rate from search results pages? 1. Choose Relevant Keyphrases Before you can begin to optimise your website you first…
Why Is Content Marketing Important? Content marketing is important as it instils confidence in the brand by demonstrating expertise, authoritativeness and trustworthiness and better satisfying users search needs. This, in turn, drives increased conversions and content marketing is also a core component of link earning strategies. As a fast-growing and highly effective marketing channel, businesses…
Yesterday Google took to their Webmaster Central blog and announced it was starting to roll out mobile first indexing after more than eighteen months of testing and experimentation. In short, where Google has previously crawled and indexed the desktop version of your website, it will now use the mobile version of pages for indexing and…
