When it comes to Google Ads, formerly Google AdWords, there are a lot of factors that can impact on your results and unless you have intimate knowledge of the platform it can be a minefield trying to know what to look for. Thankfully there are many digital agencies and freelancers out there that can help….
We’re dead chuffed to announce that here at Anicca Digital we were awarded a ‘Highly Commended’ at industry magazine The Drum’s Social Buzz Awards. The awards, that recognise excellence and innovation in all things social media, are an industry staple, and as such, are hotly watched for the best social campaigns of the year….
Finding the right digital marketing agency for your business can be a difficult and daunting process to start. Different cultures, working styles, massive choice, promises of success, the list of potential pitfalls is endless. Here I have made a list of a few key considerations when looking for a new digital agency to help set…
Due to continued growth, we’re recruiting once again, this time for a Senior Social Media Manager to join our flourishing social media department. Download the full job spec. The Role The Senior Social Media Manager will be responsible for smooth and efficient delivery of the Social Media and Paid Social Media service. You will have end…
We’re on the hunt for a talented Content Marketing Manager to join our growing content marketing team. Download the full job spec. The Role The Content Marketing Manager will be responsible for the creation of and driving content marketing campaigns, delivering increases in traffic and conversions through paid, owned and earned channels. You will…
I’m sometimes asked in the office to help with Excel stuff, usually, it’s the same stuff over and over; So, here’s a list of the common basic Excel stuff I’m asked to help with and hopefully an explanation of how it works and how it’s useful for Google Ads. I like to use spreadsheets and…
Although digital marketing has been around for quite a while now, one thing I have noticed over the past eight years is that organisations struggle to structure a training programme for their team. Whether you are an agency or a commercial business, some areas of our industry are still in its infancy and therefore line…
Choosing an SEO agency can be a difficult and daunting prospect. With so many agencies out there, how do you know the good from the bad when you’re trying to work out how to choose an SEO agency? SEO is a deeply complex marketing discipline that spans a wide range of skill sets. Finding an agency…
Having undertaken many SEO projects over the last seven years, from small local campaigns to international projects in a variety of niches, we have found that many businesses believe their competitors to one group of companies but when it comes to search, it turns out that it’s a different group of companies entirely. One of…
As our shopping habits change, so will the way marketing teams try to intercept us along the way. With marketing constantly undergoing rapid and major changes to adapt to these ever-changing habits, marketers found developing a more personalised relationship with consumers should always be at the forefront of any advertising strategy. With shoppers having a…