As a busy and (very!) talented search agency, we are forever tracking and documenting Google’s search engine results pages (SERPs). As well as keeping an eye on where are clients are ranking for their target keyphrases, regularly checking the SERPs enables us to keep up to date with all of the changes Google introduces and…
Search engine giant Google has released its latest Zeitgeist lists for 2011 showing what’s been hot and on the rise in search queries this year. The Google Zeitgeist lists shows us the top 10 rising searches, most popular people, movie and sport searches plus the top 10 ‘how to’ and travel destination search queries too….
We would like to thank you for your continued support and business during 2011. At Anicca Digital we wanted to give you an update on our new service for charities and to let you know how you can help us support two Leicester charities by simply referring new clients, giving us feedback or providing a…
In the battle of the search engines Google is proving to hold the monopoly over its counterparts in terms of referring traffic – according to a new study by Slingshot SEO looking at search engine Click Through Rates (CTR’s).
Facebook has launched a subscribe button plugin for websites so you can now see updates from site contributors on your news feed. This new feature is similar to Twitter’s ‘follow’ button. So, instead of just giving your site visitors the option to ‘like’ or ‘recommend’ a post you can now install the plugin to allow…
As you may have noticed, Twitter have started rolling out a new design of the user interface this morning (9th December). As this is a staggered roll-out, not everyone’s account features the new design – but as I’m one of the lucky ones I thought I’d give you a quick look at the new design….
As part of their new monthly search quality blog series designed to detail recent algorithm updates, Google has elucidated a number of intriguing changes, the most pressing of which will target parked domains and identify the true sources of original content. One of ten updates, the introduction of a new “parked domain classifier” will serve…
Writing effective PPC ad copy is one of the most important things you can do as part of a PPC campaign. It is important to ensure you have the best possible ad so that users are enticed to click on your ad rather than your competitors. To help write effective and appealing ad copy we…
What’s New This Week? This week Facebook are revamping their Insights tool for business pages hopefully increasing its value to the marketing world. Facebook is planning to introduce these new metrics in the coming weeks, and on December 15th, the old version of Facebook Insights will be removed from the site. Important Metrics While we’ve…
It may be a simple wordplay but WordAds is a clever move by WordPress. WordPress announced their partnership with Federated Media back in October this year, and it was no small partnership with the deal announcing the agreement to provide Federated Media, the advertising rights to all of WordPress.com inventory (so…
