Weekly Update – Search Marketing – 19th February 2026
Discover how AI is reshaping search, analytics, and advertising across Google, Meta, and TikTok. Learn what search marketers need to know.

Discover how AI is reshaping search, analytics, and advertising across Google, Meta, and TikTok. Learn what search marketers need to know.

Google’s Gemini 3 slashes AI Overview sources, OpenAI tests ChatGPT ads, and Bing launches AI citation tracking.

Is AI killing traditional search? Are marketers right to panic about zero-click results? And should you abandon your blog because traffic is down? These were just some of the questions tackled in the Datos “Pulse of the Web” webinar broadcast on 11th February 2026, featuring Rand Fishkin (CEO and Co-founder of SparkToro) and Eli Goodman…

Learn how to build an effective 2026 marketing strategy using the SOSTAC® framework and AI tools. Discover practical insights and stay ahead with Anicca today.

AI Overviews cut organic clicks by 58%, Google Ads adds multi-party approval, and Microsoft launches its AI content licensing marketplace.

How AI, automation, and brand authority are reshaping SEO and PPC. Explore key changes to ad formats, fragmented discovery, and more.

2026 search marketing trends revealed as marketers shift budget to AI strategies. Explore key updates and winning tactics.

How Google’s January 2026 core update reshaped search marketing: 5 key trends, new tools, and the latest search strategies.

Estimated reading time: 9 minutes This week, major developments in AI marketing were announced, with Google and OpenAI leading the charge. The introduction of new protocols and tools signifies a critical shift in how retail and ecommerce brands leverage AI to enhance customer experiences and optimise sales channels. This blog post unpacks the implications of…

Estimated reading time: 11 minutes In this weekly roundup, we track how rapid advances in AI are reshaping search, media buying, ecommerce and influencer marketing. Use this summary to prioritise where to test, what to measure differently, and how to future‑proof your marketing activity as agentic commerce and AI search move from experimental to mainstream….

